Senior Manager Content Marketing

Enable is a company focused on simplifying pricing and rebate management through its intelligent platform. As a Senior Manager of Content Marketing, you will lead the creation and execution of impactful content strategies that enhance brand storytelling and support demand generation efforts.

Responsibilities:

• Develop and execute a content strategy that balances thought leadership, customer advocacy, and campaign-driven initiatives
• Create and manage a wide range of content including blogs, case studies, whitepapers, eBooks, webinars, landing pages, email campaigns, and sales enablement assets ensuring alignment with overall GTM strategy
• Translate complex product value into compelling narratives for multiple audiences
• Collaborate with Product Marketing, Demand Generation, and Customer Success to ensure content aligns with G0-T0-Market strategy and customer needs
• Maintain consistent brand voice and messaging across all content channels
• Track and report on content performance leveraging engagement, pipeline influence, and business impact metrics
• Manage external agencies or freelance contributors as needed to scale content output

Requirements:

• 7 to 10 years of experience in content marketing, preferably in hypergrowth SaaS companies
• Experience working cross-functionally with Brand, Product Marketing, Demand Generation, and Customer Success teams
• Demonstrated experience measuring and optimizing content performance
• Proven ability to create content that drives both strategic thought leadership and campaign performance
• Strong writing, storytelling, editing, and content strategy skills, with experience shaping narratives for multiple audiences and channels
• Comfortable managing external contributors and delivering content on tight deadlines
• Travel up to 20%