Product Designer, Design Systems

BetterHelp is on a mission to make mental health care more accessible to everyone. As a Product Designer focused on Design Systems, you will lead the creation of an AI-compatible design system and product blueprint, ensuring scalable and consistent design across digital experiences while collaborating with cross-functional teams.

Responsibilities:

• Audit existing design assets and component usage to identify gaps and redundancies
• Build a unified, scalable Figma design system, with tokens, variables, and AI-ready structure for future automation
• Define foundational elements, typography, color, spacing, iconography, accessibility, with documentation for consistent use
• Prepare the system for localization and internationalization, ensuring components adapt seamlessly to new markets
• Introduce processes and frameworks that keep the design system aligned as the product evolves quickly
• Create and maintain a comprehensive product blueprint capturing key user flows (onboarding, payments, navigation, etc.)
• Bring together fragmented files and flows into a single source of truth, establishing a full picture of the current experience
• Partner with cross-functional stakeholders to identify missing areas and progressively document them
• Partner with engineers to ensure system components map cleanly to code (e.g., React libraries or design tokens)
• Work closely with designers to drive adoption and streamline workflows
• Provide clear documentation, usage guidelines, and best practices to enable system scalability
• Structure the design system for AI-enhanced workflows (e.g., Figma Make AI, generative component creation, and tokenized design)
• Identify opportunities for automation and AI integration within design ops, documentation, and localization workflows

Requirements:

• 3–6 years in Product or UX/UI design, with direct experience building or maintaining a design system from zero (0→1)
• Comfortable navigating fast-moving teams and incomplete product documentation, you bring order and clarity to evolving systems
• Skilled in componentization, design tokens, auto-layout, and variables within Figma
• Comfortable partnering with front-end engineers to ensure design–dev alignment
• Experienced in creating structured documentation and scalable guidelines
• Curious and proactive about AI integration in design tools and workflows (Figma Make AI, design tokens, automation)
• Familiar with building systems that support multiple languages and regions