Paula's Choice Skincare is a global leader in skincare that empowers individuals to define beauty on their own terms through science-backed products. The Marketing Finance Manager will support the Marketing team by providing financial insights and guidance, managing a $100m budget, and ensuring that marketing investments align with brand strategy and profitability goals.
Responsibilities:
- Develop and own financial forecasts and monthly reporting
- Provide variance analysis and clear insights to senior management, proactively identifying risks and opportunities and required course correction
- Drive cost efficiency through optimizing spend across channels
- Review agency contracts, media plans, and marketing invoices
- Manage accruals, provisions, and prepayments for marketing costs
- Provide financial controls and ensure compliance with internal policies
- Establish tracking mechanisms to analyze effectiveness of media and brand campaigns through assessing ROI, cost efficiency, and contribution to brand and commercial objectives
- Support post-campaign reviews with data-driven insights and recommendations
- Partner with Marketing and Global teams to provide financial modeling for key brand launches and major initiatives
- Track key financial metrics related to innovation performance, including P&L impact, margin analysis, and forecast accuracy, ensure alignment to overall budget guardrails and company strategic goals and ROI targets
- Collaborate with cross-functional teams (R&D, Marketing, SC) to align on assumptions, evaluate the financial viability of new product development and innovations
Requirements:
- 8+ years of experience in commercial finance, FP&A, or marketing finance, preferably within beauty, FMCG, or DTC-led businesses
- Strong financial and analytical acumen, excellent level of computer literacy (incl. Excel, PowerPoint)
- Ability to translate marketing and media performance into financial insights
- Proven experience partnering cross-functionally in a fast-paced, high-growth environment
- Strong communication skills with the ability to influence non-finance stakeholders
- Act to remove basic blocks to progress without waiting for others to do it
- Experience supporting DTC-led premium beauty brands
- Experience managing brand and media investment budgets
- P&L ownership and marketing budget governance experience