Key skills
Enterprise SaaS salesCold callingCRM toolsDigital marketing strategiesLead generationcommunicationProblem-solving skillsAdaptabilityCAIMachine LearningSaaSSalesforceCRMLeadershipCommunicationPresentation SkillsSales
About this role
Invoca is the industry leader in AI and machine learning-powered Conversation Intelligence, experiencing tremendous growth in the SaaS sector. The Senior Sales Development Representative will be pivotal in identifying and nurturing high-value prospects while collaborating with sales leadership to drive pipeline growth and create new sales opportunities.
Responsibilities:
- Develop and maintain a pipeline of qualified leads, working proactively to exceed sales targets
- Engage deeply with prospects to understand their challenges and communicate Invoca's unique value
- Conduct high-volume outreach, including cold calls and strategic follow-ups, to engage potential clients effectively
- Craft and deliver compelling product narratives that resonate with diverse stakeholders, from individual contributors to C-level executives
- Collaborate with the sales team to forecast accurately and manage a detailed Salesforce pipeline
- Stay informed on business trends, articulating Invoca's differentiators within the marketplace
- Provide actionable feedback to marketing and product teams to enhance our offerings and messaging
Requirements:
- 2+ years of experience in enterprise SaaS sales, ideally within marketing technology (martech) or advertising technology (adtech) sectors
- Proven success selling to B2C companies, including expertise in cold-calling, prospecting, and developing a strategic outreach pipeline
- A track record of achieving or exceeding quotas, demonstrating a results-driven mindset and resilience in a metrics-oriented environment
- Strong knowledge of digital marketing strategies, lead generation, and customer acquisition processes
- Excellent communication and presentation skills, with the ability to engage effectively with stakeholders at all levels
- Hands-on experience with CRM tools such as Salesforce, and prospecting tools like ZoomInfo and LinkedIn Sales Navigator
- Excellent adaptability and problem-solving skills, with a passion for sales and a creative, strategic approach to engage potential clients
- Enthusiasm for analyzing market trends, understanding Invoca's value within martech/adtech, and contributing ideas that drive impactful growth