Product Manager II (Growth)

Housecall Pro is a company dedicated to helping home service professionals streamline their operations and grow their businesses. As a Product Manager II, you will own and drive key initiatives to expand and modernize the company's growth website, leading cross-functional teams to improve user experiences and accelerate acquisition.

Responsibilities:

• Drive end-to-end discovery for top-of-funnel and platform-level initiatives by uncovering opportunities, validating problems, and defining strategic direction
• Partner with cross-functional teams to improve the user journey, driving cross-system growth opportunities inside and outside the website domain
• Use data, customer insights, and experimentation learnings to refine strategy and inform the roadmap, presenting strategic overviews to leadership and peers
• Drive alignment with Engineering, Design, Analytics, Marketing, and other teams, ensuring clarity of scope, timelines, and expected outcomes
• Balance scalable platform health with high impact growth and experiment-driven initiatives through prioritization
• Define the metrics that matter for each initiative by determining how success will be measured and ensuring instrumentation is in place
• Create and communicate a clear product roadmap, translating strategy into detailed requirements for your triad (Engineering, Design, Analytics)
• Lead the execution of complex, multi-system initiatives across product, data, and go-to-market teams, removing blockers and ensuring progress
• Build scalable systems, tools, and frameworks including lead scoring, structured data capture, personalization foundations, and self-serve infrastructure
• Ensure each iteration is set up for success by driving requirements, removing blockers, QAing, and ensuring teams have clarity and context
• Identify key opportunities for rapid growth using AI-powered tools and components to accelerate prototyping, build, and launch
• Rapidly ideate, test, and launch new experiences that support acquisition, personalization, data capture, and SEO growth
• Monitor results directly by partnering with analytics, synthesizing test outcomes, driving decisions on iteration or rollout, and creating clear follow-through plans

Requirements:

• 3+ years of product management experience, with a focus on web-based experiences, funnel optimization, experimentation, and platform enablement
• Proven experience owning initiatives end-to-end, from discovery through launch, iteration, and measurement
• Bachelor's degree in a related field or equivalent work experience
• Strong knowledge of product management methodologies, user experience (UX) principles, and agile development practices
• Experience using data analysis tools (i.e. Amplitude, Looker, Segment, Tableau, or Omni) to monitor KPIs, identify trends, and make data-informed decisions
• Demonstrated ability to leverage AI tools to improve workflows, streamline execution, or enhance outputs
• A strong sense of ownership and accountability with a bias toward action and doing what it takes to deliver outcomes
• Demonstrated ability to balance strategic thinking with hands-on execution, driving measurable business results
• Passion for experimentation and accelerated learning loops, with comfort operating in ambiguous environments
• Exceptional communication skills that are clear, proactive, and influential with both technical and non-technical teams