Sr. Product Manager – AI-Driven ABM, B2B Advertising

AdRoll is a leading marketing technology company that empowers businesses to drive sustainable growth while building trusted connections with their audiences. As a Sr. Product Manager, you will own the discovery, planning, delivery, scaling, and impact of AdRoll’s ABM product, collaborating with cross-functional teams to ensure customer-centric solutions are prioritized.

Responsibilities:

• Define and evolve the long-term vision for B2B advertising, driving AI innovation to build solutions that meet customer needs
• Translate strategy into actionable roadmaps, ensuring successful product execution and driving business results
• Collaborate with cross-functional teams to align strategic goals with product execution, ensuring that customer-centric solutions are prioritized
• Monitor success metrics and leverage data-driven insights to continuously refine the product and improve customer satisfaction
• Partner with product leaders across AdRoll helping shape the company’s AI-driven ABM product. You'll spend time talking with users to understand their businesses and challenges
• Lead product innovation, driving impactful features that directly affect product adoption, retention, and customer satisfaction

Requirements:

• 7+ years of experience in product management and expertise in ABM solutions and B2B advertising
• Strong knowledge of programmatic advertising and AI-powered product experiences that drive customer value and business results
• An analytical mindset with the ability to use data to inform decisions and optimize products
• Exceptional communication and collaboration skills, with experience influencing diverse stakeholders across product, engineering, design, and leadership teams
• A proven track record of managing complex projects with multiple cross-functional dependencies