US Field Marketer – Semiconductor & Battery (Single Point of Contact)

Siemens is a global technology company focused on industry, infrastructure, transport, and healthcare. They are seeking a Field Marketer to lead marketing programs for their Semiconductor and Battery markets, acting as the primary marketing partner to drive demand and revenue growth.

Responsibilities:

• Own marketing outcomes for two high-growth industries (Semiconductor and Battery) in the US, ensuring programs translate into measurable pipeline and revenue impact
• Work directly with sales leaders and global marketing teams
• Drive pipeline and revenue impact, not just campaigns
• Develop expertise in account-based marketing, demand generation, and performance marketing
• Gain visibility with senior leaders across the organization
• Act as the Single Point of Contact (SPOC) for Semiconductor and Battery marketing in the U.S
• Align with industry sales leaders to define marketing priorities and growth opportunities
• Develop and execute marketing plans that drive pipeline and revenue growth
• Execute integrated campaigns across digital, content, search, social, events, and account-based marketing
• Identify gaps between global programs and regional needs and launch targeted campaigns to close them
• Track marketing performance across the demand waterfall from engagement to pipeline progression
• Use data and analytics to continuously improve campaign performance and ROI
• Collaborate with global marketing teams to localize programs for the U.S. market
• Work closely with sales teams to ensure marketing efforts directly support sales opportunities
• Work with campaign execution teams to deploy quarterly and annual marketing programs
• Ensure marketing initiatives are delivered on time and aligned with business goals

Requirements:

• 5-7 years of experience in B2B marketing or demand generation
• 5-7 years of experience with the B2B sales cycle and pipeline development
• 5-7 years of experience translating strategy into measurable marketing programs
• 5-7 years of experience with measuring campaign performance
• Authorized to work in the United States without the need for company performance now or in the future
• Experience marketing to Semiconductor, Battery, or advanced manufacturing industries
• Familiarity with account-based marketing and inbound content strategies
• Experience working with global marketing organizations
• Strong communication and collaboration skills
• Bachelor's degree from an accredited institution