Senior Director of Product Marketing

Harness is the AI Software Delivery Platform company, and they are seeking a Senior Director of Product Marketing to lead their AI for Testing & Resilience and AI for Cost & Optimization business. This role involves managing a team of product marketing managers while also taking ownership of key flagship products and driving revenue growth through strategic positioning and go-to-market strategies.

Responsibilities:

• Own company-level value drivers
• Define and evolve the positioning and narrative for AI for Testing & Resilience and AI for Cost & Optimization
• Establish clear “why we win” messaging across products, personas, and buying motions
• Influence roadmap prioritization, launch sequencing, and go-to-market strategy
• Ensure alignment across product, sales, marketing, and executive leadership
• Individual contributor ownership of strategic products
• As an IC, you will directly own product marketing for: Chaos Engineering, AI SRE, AI Test Automation
• This includes: Positioning and messaging, Go-to-market strategy and launches, Competitive differentiation, Sales enablement and field readiness, Customer proof points, demos, and case studies
• You are expected to be a subject-matter expert and a trusted voice internally and externally
• Manage and develop a team of PMMs across: Feature Management & Experimentation (FME), Software Engineering Insights (SEI), Cloud Cost Management (CCM)
• Set priorities, coach performance, and raise the bar on PMM craft and impact
• Ensure consistency and cohesion across narratives, launches, and GTM execution
• Scale the team and operating model as the business grows
• Drive pipeline creation, expansion, and competitive displacement across owned value drivers
• Partner closely with Sales, Solutions Engineering, and Field Marketing
• Ensure launches translate into adoption, usage, and revenue
• Treat content, demos, and events as revenue-driving assets
• Serve as a public-facing leader through customer conversations, events, and thought leadership
• Partner closely with Analyst Relations on narrative development and briefings

Requirements:

• 12+ years of experience in product marketing, with senior leadership experience in B2B SaaS
• Proven ability to own large product portfolios or company-level value drivers
• Comfortable operating as both a people manager and an individual contributor
• Strong executive-ready communication and storytelling skills
• Deep empathy for technical buyers (SREs, DevOps, Platform, FinOps, and Engineering leaders)
• Experience driving GTM strategy tied directly to pipeline and revenue outcomes
• Highly organized, opinionated, and execution-focused
• Experience with DevOps platforms, cloud infrastructure, reliability engineering, or FinOps
• Background in AI-native or data-driven products
• Experience partnering with Analyst Relations and executive stakeholders