Principal Product Designer (remote friendly)

Nova Talent is a venture studio dedicated to building and scaling companies at the intersection of real estate, finance, and technology. They are seeking a hands-on, collaborative product designer to lead design efforts for startups, focusing on user needs, product vision, and creating user-centric experiences.

Responsibilities:

• Conduct and analyze user interviews, surveys, and usability studies to gather actionable insights
• Identify pain points and opportunities for improvement in both current and future experiences
• Clearly articulate user needs to inform team-wide product and design decisions
• Develop user personas and journey maps to guide and refine the design process
• Define and communicate the product design vision and architecture
• Create intuitive, user-centric, and technically implementable flows and interfaces, addressing all aspects of the user experience—from overarching user journeys to micro-interactions
• Design and develop wireframes, mockups, and interactive prototypes for web and mobile platforms
• Establish the company’s initial brand identity, including logo design and foundational visual elements
• Design visually cohesive and compelling user interfaces, ensuring consistency across platforms, products, and channels
• Build and maintain style guides, design systems, and UI libraries
• Ensure brand consistency across all touchpoints, including product interfaces, splash pages, slide decks, and social media graphics
• Help our startup CEO determine the ideal profile for their first in-house design hire, and participate (with outside recruiters and our team) in the sourcing and recruiting process
• Stay current with the latest design trends, tools, and technologies to refine your craft and expand your toolkit

Requirements:

• 7+ years of experience in dynamic, intensive environments focused on product design and delivering quality user experiences, with a meaningful portion of this experience focused on B2B SaaS and/or AI-infused products
• Proven ability to design and improve products using genuine user feedback and data insights
• Strong experience engaging with real users to achieve measurable product success
• Portfolio Required: Be prepared to showcase examples of visual design craft, complex systems thinking, and user-centric approaches to launching and iterating products that users love
• Demonstrated 0–1 experience in building new products, even within larger organizations
• Passion for startups and entrepreneurial environments