Strategic Business Development Manager, Consumer Health & Wellness

TekniPlex is a company focused on advancing its presence in the Consumer Health & Wellness marketplace. The Strategic Business Development Manager will lead efforts to identify market opportunities, develop partnerships, and align capabilities to meet evolving customer needs in health and wellness solutions.

Responsibilities:

• Conduct market assessments in cooperation with Marketing to define the size, segmentation, and growth potential of the Consumer Health & Wellness category
• Identify unmet needs, technology gaps, and adjacencies where TekniPlex can create differentiated value
• Develop and recommend long-term strategies, business cases, and roadmaps for TekniPlex’s participation in the at-home healthcare, diagnostics, and consumer wellness markets
• Translate insights into actionable initiative that may include new product platforms, material development, packaging formats, or strategic collaborations
• Monitor and interpret trends in consumer behavior, healthcare delivery models, and regulations shaping the Consumer Health & Wellness landscape
• Serve as the strategic connector between IPS and Healthcare, ensuring shared visibility into opportunities and aligned pursuit strategies
• This role will be a part of the sales organizations for IPS and BPS to ensure consistent messaging and delivery of strategic objectives
• Coordinate cross-functional teams (Sales, Product Management, Marketing, R&D/Innovation, Operations, Regulatory, Finance) to evaluate and activate new business opportunities
• Facilitate joint planning sessions to align priorities, resources, and investment decisions across segments
• Establish a unified Consumer Health & Wellness growth framework leveraging the combined strengths of IPS’s materials science expertise and Healthcare’s application depth
• Identify and cultivate strategic partnerships with key customers, start-ups, and industry collaborators that accelerate Consumer Health & Wellness innovation
• Represent TekniPlex at industry conferences, associations, and innovation forums to build visibility and credibility in the category
• Collaborate with Marketing and Product Management in IPS and BPS to articulate TekniPlex’s Consumer Health & Wellness value proposition and thought leadership
• Assist in the development of robust business cases to support investment decisions, new product development, or market entry initiatives
• Partner with Finance and Business Development to model revenue potential, ROI, and risk mitigation for emerging opportunities
• Provide strategic input to senior leadership on portfolio evolution, capability expansion, and acquisition targets relevant to Consumer Health & Wellness
• Act as a strategic advisor to both IPS and BPS leadership on the Consumer Health & Wellness market dynamics and strategic choices
• Drive alignment across internal stakeholders by communicating a clear vision, rationale, and business impact for initiatives pursued
• Champion a culture of innovation and customer-centric growth within the organization

Requirements:

• Bachelor's degree in Engineering, Science, Marketing, or Business
• 10+ years of experience in strategic business development, market development, or innovation within healthcare, pharma, medical devices, packaging, diagnostics, or materials science
• Proven record of developing and executing new market entry strategies and building cross-functional business platforms
• Deep understanding of Consumer Health & Wellness, remote diagnostics, home-based medical devices, or consumer wellness categories
• Strategic thinker with strong analytical and financial acumen
• Exceptional collaboration and influence skills across complex matrix organizations
• Strong communication and storytelling skills for presenting business cases and strategies to senior leadership
• Proficiency in CRM and market analysis tools (Salesforce, Power BI, etc.)
• Ability to balance long-term strategic vision with near-term execution milestones
• Travel of 50% for customer, conference, and cross-site engagement
• Must Live close to a major airport
• MBA or advanced degree