Product Manager, Web

A Place for Mom is the leading platform guiding families through every stage of the aging journey. They are seeking a hands-on Product Manager – Web to lead the evolution of their digital experience and web platform, focusing on optimizing site performance and discoverability through SEO excellence.

Responsibilities:

• Own product definition: gather stakeholder input, document business needs, and translate them into detailed requirements and user stories for engineering and data teams
• Own execution and delivery for the Web product area, ensuring timely and high-quality rollout of prioritized initiatives across the Senior Living business
• Collaborate with cross-functional engineering groups (e.g., Core Platform, AI/ML) to coordinate dependencies and align on sequencing and delivery milestones
• Stay aligned with Engineering Managers on day-to-day execution in an Agile environment, including backlog tracking, sprint alignment, and documentation of decisions, risks, and outcomes
• Partner closely with Marketing, Brand, SEO, User Research, and Engineering teams to track progress and communicate updates and outcomes
• Build and maintain lightweight but effective tools (e.g., Google Sheets trackers, dashboards) to monitor initiative status and performance metrics
• Own user feedback and insights: Aggregate, analyze, and translate customer feedback and sentiment data into actionable product insights that guide prioritization, influence strategy, and inform continuous experience improvements
• Support measurement and reporting on product-driven initiatives, helping stakeholders understand impact and identify opportunities for iteration
• Serve as a connective tissue between business and technical partners — ensuring the 'why' is understood, the 'what' is documented, and the 'how' is executed

Requirements:

• 5+ years of experience in product ownership, project management, or operations roles focused on execution and cross-functional delivery
• Demonstrated ability to manage multiple initiatives simultaneously in a fast-paced environment
• Strong stakeholder management skills — able to build trust, align expectations, and communicate clearly across teams
• Experience working with Agile delivery teams; familiarity with Jira, Confluence, and similar tools
• Proficiency with Google Workspace, including Sheets, Slides, and Docs, and comfort building lightweight project tracking tools
• Technical fluency sufficient to follow conversations with engineers and data teams, ask good questions, and connect business needs with technical solutions
• Excellent written and verbal communication skills with attention to clarity, consistency, and follow-through
• Experience with web optimization and SEO strategy
• Exposure to data-driven product measurement and performance reporting