Proactive Search is seeking a Product Manager for HVAC Equipment who will be responsible for defining, managing, and executing the company’s product strategy for HVAC climate solutions. The role involves collaborating with marketing and engineering teams to align product strategies with market needs and ensuring effective go-to-market execution across various industrial sectors.
Responsibilities:
- Own the product strategy across all company brands
- Serve as the offering authority for general industrial HVAC solutions
- Define market segmentation, customer profiles, applications, and value drivers across industrial environments
- Translate voice-of-customer input, channel feedback, and market intelligence into clear product strategy and priorities
- Monitor market trends, including facility electrification, energy efficiency requirements, regulatory changes, sustainability expectations, and industrial facility modernization
- Develop and maintain market-driven product roadmaps aligned with corporate growth objectives
- Identify portfolio gaps, overlaps, and opportunities for standardization or differentiation across all brands
- Support portfolio prioritization and investment decisions using market sizing, customer demand, and competitive insight
- Drive product lifecycle decisions, including new product development, line extensions, upgrades, and end-of-life planning
- Serve as the market and commercial owner within the company’s Stage-Gate NPD process
- Develop market requirements, business cases, and commercial justification at each stage gate
- Partner with engineering teams on Product Requirements Documents (PRDs), performance targets, and validation priorities
- Participate in gate reviews to ensure products meet customer needs, reliability expectations, and financial objectives
- Support pilot programs, early deployments, and customer validation efforts
- Work closely with the Marketing Manager and the Vice President of Product Marketing to align product strategy with product marketing and go-to-market execution
- Provide product, application, and market inputs to support development of positioning, messaging, and value propositions led by Marketing
- Define offering structure, segmentation, features, benefits, and use-case applicability to enable effective go-to-market planning
- Support launch readiness by supplying product content, competitive context, and technical insight for sales tools, training, and customer-facing materials
- Partner with Marketing to align product roadmaps with launch timing, campaign planning, and channel enablement
- Ensure consistent and accurate product representation across all brands while allowing for market- and application-specific differentiation
- Support sales teams, representatives, and channel partners with product knowledge, application guidance, and pre- and post-launch support
- Act as the primary cross-brand product interface for general industrial markets
- Collaborate with engineering, operations, supply chain, and service teams to ensure solutions are scalable, manufacturable, and serviceable
- Represent customer and market priorities in technical, operational, and commercial trade-off decisions
- Support field teams with product, application, and competitive expertise
- Own competitive intelligence, market sizing, and segmentation analysis for general industrial HVAC markets
- Support pricing strategy, margin targets, and value-based selling frameworks
- Provide product and market expertise for strategic accounts and key pursuits
Requirements:
- Bachelor's degree in engineering, Business, or a related field
- Five (5) or more years of experience in product management, product marketing, applications engineering, or related roles
- Experience in industrial HVAC, mission-critical environments, or engineered climate solutions
- Strong understanding of industrial customer requirements, applications, and operating environments
- Demonstrated ability to influence cross-functional teams without direct authority
- MBA or advanced technical degree
- Experience supporting multiple industrial markets or verticals
- Familiarity with portfolio-based or multi-brand organizations
- Experience working within a formal Stage-Gate New Product Development environment