Head of Growth Marketing

The Dispatch is a membership-driven media company focused on thoughtful reporting and building a loyal audience. They are seeking a Head of Growth Marketing to develop and execute a unified growth strategy that integrates paid acquisition, lifecycle marketing, and product experimentation to increase subscription revenue and enhance customer loyalty.

Responsibilities:

• Build the Unified Growth System. Integrate paid, lifecycle, CRO, and product experimentation into one accountable operating model. Ensure attribution, segmentation, and cohort modeling are robust and decision-ready
• Operate at High Velocity. Continuously test creative, offers and pricing, landing pages, paywalls, onboarding sequences, lifecycle triggers, and retargeting programs. Act quickly during editorial surges and real-time traffic moments. Convert peak attention into durable membership value
• Be AI-Native. You do not “use AI for ideas.” You use AI to build systems, automate workflows, accelerate creative iteration, write and analyze SQL, generate testing frameworks, and compress insight-to-execution timelines. If you are not tinkering daily with AI tools and code-based workflows, this role is not for you
• Think Like an Owner. Model growth decisions at the contribution margin level. Make capital allocation decisions based on payback dynamics. Own the growth P&L in partnership with leadership
• Paid acquisition strategy and budget allocation
• Offer architecture and pricing tests
• Paywall logic
• Onboarding flows
• Lifecycle marketing / CRM
• Retention and churn reduction
• LTV expansion
• CAC
• LTV
• Churn
• CAC payback period
• Contribution margin
• Net subscription revenue growth
• Increase net subscription revenue at improved contribution margin
• Improve LTV:CAC ratio
• Shorten payback period
• Improve trial-to-paid conversion
• Reduce early-life churn
• Increase premium mix where economically rational
• Establish a weekly experimentation cadence with measurable learning velocity
• Build a unified growth operating system (paid + lifecycle + CRO) with clean dashboards and ownership

Requirements:

• 8+ years in subscription growth
• Demonstrated ownership of revenue targets
• Direct accountability for CAC, LTV, churn, and revenue
• Deep experience across paid acquisition, lifecycle, CRO, onboarding, and retention
• Financial fluency (contribution margin, payback, cohort modeling)
• Have built growth infrastructure, not just optimized campaigns
• Can move from idea to execution without waiting on engineering
• Are comfortable in the command line, not just dashboards
• Have strong taste and narrative instincts
• Think in systems, not channels
• Digital media
• Consumer subscription apps
• DTC subscription commerce
• Membership-driven businesses