Public Relations Coordinator

Company Description

Lumina Agency INC is a growing organization committed to operational excellence, safety, and long-term performance across our facilities. We believe that strong infrastructure and proactive maintenance are the foundation of productivity and success. Our team values reliability, accountability, and continuous improvement, creating an environment where professionals can grow and develop meaningful careers.

Job Description

The Public Relations Coordinator will support the development and execution of strategic communication initiatives designed to enhance brand reputation and public presence. This role involves coordinating media outreach, preparing communication materials, and ensuring consistent messaging across all public-facing channels. The ideal candidate will contribute to both strategic planning and hands-on implementation of public relations campaigns.

Responsibilities

• Assist in developing and implementing comprehensive public relations strategies

• Draft press releases, media pitches, and corporate communications

• Coordinate media outreach and maintain relationships with journalists and partners

• Monitor media coverage and prepare performance reports

• Support event coordination and brand representation initiatives

• Ensure alignment between messaging and overall brand objectives

• Conduct research to identify new outreach opportunities

Qualifications

• Strong written and verbal communication skills

• Excellent organizational and project management abilities

• Ability to manage multiple projects and meet deadlines

• Strategic thinking with attention to detail

• Professional demeanor and strong interpersonal skills

• Proficiency in standard business communication tools

• Adaptability and problem-solving capabilities

Additional Information

• Competitive salary ($54,000 – $58,000 annually)

• Clear growth opportunities within the organization

• Professional development and skill-building support

• Collaborative and innovative work environment

• Comprehensive benefits package

• Opportunities to work on high-impact communication campaigns