About this roleTeam Introduction:
We are the North America Creative & Content Ads Solutions team, focused on driving advertiser growth through TikTok’s creative product ecosystem across Creative Solutions, creator-led offerings, and content ad solutions.
Our team supports the full portfolio of solutions across production, creative enhancement, and optimization (including solutions such as Content Suite, Creator-Led Packages, Branded Mission, Branded Search Hub, Branded Magic Hub, Branded Effect, and Symphony). We partner closely with cross-functional teams to bring new products to market and scale solutions that help brands stand out creatively on TikTok.
In North America, our primary focus is supporting key accounts by solving advertiser creative needs with innovative, high-impact products and programs.
Project Intern:
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.
Overview:
This internship role will support two core teams across our org - Verticalized Advertiser Enablement team and Regional Product Marketing Managers (rPMMs)
1. Advertiser Enablement & Revenue Generation
- Support high-impact sales campaigns: Conceptualize, execute, and rack 50+ high-value campaigns across Creative Product suite (TTCX , Content Suite, AIGC, Sponsorship add-ons) pitches across 13+ verticals, supporting $3.2M+ in revenue across these products
- Optimize account tracking & efficiency: Maintain and optimize sales pipeline efficiencies and cleanliness across teams, ensuring updates are clear and consolidated for accurate revenue projections.
- Team coverage & ops support: Cover revenue tracking for all products and enable sales across regions, including all North American (US & Canada); live troubleshoot product issues and provide product demos for sales and direct clients
- Consolidate and present strategic data: Centralize key account hit lists across multiple product lines (AIGC, Content Suite, Sponsorship, etc.) within the advertiser enablement trackers, and analyze gaps to present actionable insights to leadership.
- Manage regional knowledge base & Q&A: Act as the Subject Matter Expert (SME) for Canada Creative Operations, managing the dedicated Q&A channel to provide real-time answers and clarification on regional product nuances.
2. Product Marketing & Ops Support
1. Outbound GTM support
- Assist regional product marketing managers (rPMMs): Act as a key support resource for the rPMM team, specifically assisting with the launch and rollout of major product updates (e.g., Branded Search Hub and Magic Hub) by preparing internal launch communications (Lark Card) for all of North America GBS.
- Regionalize GTM materials: Assist in the maintenance and localization of essential sales communication documents (e.g., BSH Canada CommDoc) to reflect accurate regional pricing and product specifics.
- Own internal comms product updates: Conceptualize and manage the biweekly Creative Product Newsletter, serving as the primary internal communication channel for highlighting major GTM successes and feature updates across the entire Creative Solutions suite to the sales organization.
2. Inbound support
- Assist revenue & campaign tracking : Lead the validation and reconciliation of pitched revenue for all products in the North America AE tracker, ensuring accurate reporting in the Global revenue tracker for executive review.
- Enhance operational efficiencies: Standardize and consolidate internal product feedback into a centralized sheet, resulting in a 50% improvement in communication efficiency between sales, product, and operations teams.