Known is a modern marketing company that combines art and science to create innovative solutions for clients. They are seeking a Data Scientist focused on Generative AI to develop tools that leverage text-based Large Language Models for various marketing applications, while also working collaboratively with other data scientists and teams.
Responsibilities:
- Explore, develop, and deploy Generative AI (specifically LLM-based) tools for marketing applications, such as content ideation/generation, audience persona creation, automated reporting with natural language summaries, campaign strategy assistance, and enhanced customer insights
- Develop new techniques (e.g., traditional ML models, optimization algorithms, LLM fine-tuning, prompt engineering strategies, and automation) to improve Known IP and create tools for Known's clients
- Work with other data scientists and engineers to productionalize new tools, including GenAI-powered applications
- Stay current with advancements in Data Science and AI and identify opportunities for their application in the marketing domain