Director of Product Marketing
Herndon, Virginia, United States of America
Full Time
5 hours ago
H1B Sponsor
Key skills
GoAISaaSLeadership
About this role
Role Overview
- Own FranConnect’s product narrative and messaging architecture across all four pillars
- Build, lead and scale FranConnect’s competitive intelligence function
- Define FranConnect’s AI market positioning strategy
- Own pricing and packaging strategy across the full portfolio
- Lead go-to-market strategy and execution for product launches
- Drive cross-functional alignment on product positioning and value narrative
- Build, mentor, and lead a high-performing team of product marketers
Requirements
- 7+ years of product marketing experience in B2B SaaS
- At least 3 years in a leadership or people management role
- Experience working for a company whose main product is a 'system of record'
- Proven track record owning positioning, messaging, and GTM for complex enterprise or mid-market products
- Deep expertise in competitive intelligence and pricing and packaging strategy
- Exceptional storytelling, writing, and executive presence
Benefits
- Employee growth and well-being matter to us
- Innovation, transparency, and continuous learning
- Cultivating a workplace where every voice is heard
- Great team and collaborative environment