Programmatic Media Buyer (CTV / OTT / Audio)

About Tort Experts

At Tort Experts, we are redefining the landscape of performance marketing in the legal sector. Our mission is to democratize access to information for individuals who have been injured, connecting them with law firms that can truly advocate for their rights and achieve successful outcomes. As an innovative, vertically integrated legal case acquisition marketing company, we leverage cutting-edge technology, data-driven insights, and a commitment to transparency to disrupt the status quo.

Joining Tort Experts means becoming part of a dynamic team that is passionate about making a meaningful impact. We foster a collaborative environment where creativity thrives, and every team member plays a vital role in connecting qualified claimants with the representation they deserve. If you’re looking for a workplace where your contributions can truly make a difference, and where innovation meets purpose, Tort Experts is the perfect place for you.

About the role

The Programmatic Media Buyer will lead the execution and optimization of performance-driven programmatic campaigns across CTV, OTT, and digital audio platforms. This role focuses on direct-response outcomes such as lead generation and cost efficiency, not top-of-funnel brand awareness.

We are looking for someone with 3+ years of programmatic buying experience who can take ownership of strategy and help grow these channels as a core part of our performance marketing efforts. The ideal candidate is analytical, proactive, and comfortable operating in a fast-paced, results-driven environment.

You’ll work closely with our internal marketing team to launch, optimize, and scale campaigns, test targeting strategies, analyze performance data, and continuously improve results.

Location: Remote
Department: Marketing
Reports To: Director of Performance Marketing, Phil

What you'll do

Programmatic Campaign Execution (Direct-Response Focus)

• Build, launch, and manage programmatic campaigns across CTV, OTT, and digital audio platforms.
• Structure campaigns, audiences, and budgets to optimize toward CPA/CPL and conversion performance.
• Monitor pacing and performance to ensure campaigns are hitting efficiency and lead-generation goals.

Optimization & Performance Management

• Monitor campaign performance daily and implement data-driven optimizations.
• Analyze key metrics including CPA/CPL, CTR, CPM, and conversion performance.
• Adjust bids, audiences, and inventory sources to improve efficiency and scale results.

Testing & Performance Improvement

• Run tests across audiences, creatives, and inventory sources to improve campaign performance.
• Identify new targeting opportunities and programmatic strategies that can drive additional leads or conversions.
• Help expand and improve programmatic channels through continuous testing and optimization.

Reporting & Analysis

• Pull performance reports from DSPs and internal dashboards.
• Track trends in CPA, conversion volume, and efficiency and flag performance shifts early.
• Provide clear insights and recommendations based on campaign data.

Qualifications

• 3+ years of experience in programmatic media buying or performance marketing.
• Hands-on experience with CTV, OTT, or digital audio campaigns.
• Experience managing campaigns focused on direct-response outcomes such as lead generation or conversions.
• Experience working with Demand Side Platforms (DSPs) such as:
• • The Trade Desk
  • DV360
  • StackAdapt
  • Yahoo DSP
  • Amazon DSP (a plus)
• Strong analytical skills and ability to optimize campaigns based on performance data.
• Comfortable working with Google Sheets or Excel for reporting and analysis.
• Self-starter who takes ownership of campaign performance.
• Quick learner who can adapt to new platforms and strategies.
• Able to thrive in a fast-paced, performance-driven environment.

Benefits

• Uncapped quarterly profit-sharing bonuses based on company performance
• 100% company-paid monthly premiums for Fortune 500 level quality insurance plans for you and any/all dependents (US based employees):
• • medical (Aetna)
  • dental (Guardian)
  • vision (Guardian)
• 100% company match on any employee contributions to either HSA or FSA flex benefits plans (US based employees):
• • $500 free FSA company contribution, even if $0 employee contribution
• 401k plan with full company match of up to 6% of salary and no vesting period required (US based employees)
• Unlimited paid time off with planned role/responsibilities coverage
• Work from home equipment budget (at company's discretion)
• Forever remote work environment

Why Join Us?

At Tort Experts, we believe in empowering our team members with growth opportunities, a flexible work environment, and the chance to make a tangible impact. If you thrive in fast-paced environments and are driven, client-focused, and eager to contribute to our mission of connecting clients with top-tier legal representation. Are you ready to lead the next wave of growth in legal marketing? Apply today and help us transform access to justice!

Please note that you may receive emails on behalf of Tort Experts from no-reply@ats.rippling.com. This is not spam and has been sent from our HR/Payroll system, Rippling.

If you are selected to move forward in the process, we will contact you directly. We kindly ask that you do not reach out to inquire about the status of your application. Due to the volume of submissions, we are unable to respond to individual application status requests.

AA/EEO Statement:

Tort Experts provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This applies to all terms and conditions of employment.