Eli Lilly and Company is a global healthcare leader dedicated to improving lives through innovative medicines. The Executive Creative Director will lead a high-performing team to deliver bold, integrated ideas across multiple brands, driving creative transformation and ensuring brand strategies resonate with diverse audiences.
Responsibilities:
- Lead and inspire a high-performing team to deliver bold, integrated ideas across a diverse portfolio of 15 to 20 brands and multiple therapeutic areas
- Drive creative transformation at scale, where brand strategy, storytelling, and production come together to create meaningful, human-centered work with speed, precision, and craft
- Ensure brand strategies are brought to life across a wide range of audiences, from healthcare professionals to consumers, through everything from campaign refreshes to large-scale launches
- Champion a culture of innovation, elevate creative standards, and foster collaboration across disciplines
- Attract, develop, and retain top creative talent by fostering psychological safety, setting clear expectations, elevating creative performance, and celebrating outcomes and craft
- Construct a best in any class IHA team and capabilities across brand design, copywriting, art direction, experience design, content strategy, and production, while scaling processes without sacrificing craft
- Relentlessly push creative boundaries and leverage technology to unlock new possibilities, integrating automation, generative tools, agentic AI, and intelligent workflows that increase speed, precision, and consistency
- Set a high creative bar, shape brand platforms, and deliver integrated work that moves people and business, grounded in deep respect for science and human impact
- Build trust and expand the in-house agency remit through measurable outcomes, and translate complex needs into clear, inspiring creative direction
- Architect integrated campaigns for HCP and consumer audiences across digital, social, video, CRM, web, experiential, and print who is fluent in omnichannel journey design from first impression to conversion and adherence
- Drive creative and content strategy ensuring every asset is purposeful, precise, and performance driven, while setting creative standards, establishing review rituals, and coaching teams to elevate excellence and execution
- Champion inclusive, human-centered storytelling that reflects the diverse communities served and responsibly pushes representation forward
- Collaborate closely with Account, Project Management, and Operations teams to ensure flawless execution from campaign refreshes to large-scale launches, while balancing speed, quality, and cost
- Translate analytics into creative action, know how to brief, test, learn, and optimize, and be fluent in enterprise measurement contexts such as MMM, MTA, and brand lift
- Operate in regulated environments as a cross-functional force multiplier, building strong partnerships with Marketing, Brand, Communications, Content Operations, Medical, Legal, Regulatory, Media, Analytics, and Capability teams to ensure creative aligns with business priorities
- Communicate clearly, run compelling creative reviews, and simplify complex messages for internal and external audiences