Anomali is a Leading AI-Powered Security Operations Platform headquartered in Silicon Valley. The Director, Global Sales Development will be responsible for building and managing a team of Sales Development Representatives (SDRs) to meet and exceed sales quotas through effective lead management and pipeline creation.
Responsibilities:
- Build, lead, and scale global SDR teams aligned to Enterprise, Mid-Market, Partner, and Public Sector (SLED) segments
- Own inbound SDR workflows, including lead routing, lead-to-speed SLAs, and rigorous qualification standards
- Ensure SDR output consistently translates into high-quality pipeline and closed revenue
- Co-own the definition, refinement, and operationalization of Anomali’s ICP
- Partner cross-functionally with Sales, Product, Engineering, Marketing, Channel, and RevOps
- Translate ICP insights into SDR targeting, account prioritization, outbound plays and inbound qualification
- Design and operationalize an AI-first SDR motion to increase productivity and conversion
- Own implementation and daily usage of Nooks AI Dialer for call efficiency, coaching, and insights
- Own Nooks AI Prospector as the core outbound intelligence engine for ICP-aligned targeting, signal-based prospecting, and personalization at scale
- Build and maintain SDR playbooks covering:
- ICP-based segmentation and prioritization
- Persona-driven messaging and talk tracks
- Multichannel sequences (phone, email, LinkedIn)
- Objection handling, qualification, and AE handoff
- Apply modern SDR plays including intent-led outbound, champion reactivation, competitive takeout, and partner-assisted motions
- Apply direct selling experience to ensure SDR execution reflects real enterprise and mid-market deal dynamics
- Leverage channel selling experience to build partner-sourced pipeline across MSPs, MSSPs, SIs, distributors, and resellers
- Support partner recruitment, activation, and co-sell motions
- Lead SDR strategy for Federal, State, and Local Government, with experience booking meetings with government officials
- Ensure SDR execution aligns with Challenger, Sandler, MEDDPICC, and Command of the Message
- Implement champion tracking using Boomerang or UserGems
- Own SDR funnel performance in Salesforce, including speed-to-lead, conversion rates, pipeline sourced, and ROI
- Apply a left-brain / right-brain mindset—combining data-driven analysis with creative experimentation
- Continuously test and refine messaging, sequences, AI workflows, and qualification criteria
- Scale what works into repeatable, predictable SDR processes
Requirements:
- 10+ years in Sales, Sales Development, or GTM leadership roles
- Proven background in direct enterprise and mid-market B2B SaaS selling and channel selling experience required
- 3+ years of experience building, leading and growing SDR and quota-carrying global sales teams in a relevant cybersecurity space
- Hands-on experience with Nooks AI Dialer and Nooks AI Prospector, Gong, Marketo, LI Sales Nav, 6thSense or comparable tools
- Strong command of modern sales methodologies and pipeline discipline
- Experience engaging Federal and State government buyers
- Highly analytical, operationally strong, and cross-functionally effective
- Candidates local to our Redwood City, CA HQ will be expected to work a hybrid schedule onsite
- This position is not eligible for employment visa sponsorship. The successful candidate must not now, or in the future, require visa sponsorship to work in the US