Senior Channel Sales Account Representative

Azulle is seeking a commercially driven Senior Channel Sales Account Representative to help expand our presence across the North American distribution and reseller ecosystem. This role is responsible for strengthening relationships with channel partners, improving product visibility and positioning across partner platforms, and driving revenue growth through strategic collaboration with distributors and resellers.

Responsibilities:

• Serve as the primary commercial contact for assigned channel partners including distributors and national resellers
• Build strong relationships with partner sales teams and leadership stakeholders
• Develop structured growth plans to expand Azulle’s footprint within each partner organization
• Track sell-in vs. sell-through performance and identify opportunities to accelerate demand
• Ensure Azulle products are properly positioned across partner portals and ecommerce platforms
• Advocate for improved product visibility, featured placements, and promotional opportunities
• Collaborate with marketing to deploy updated product content, imagery, and positioning
• Monitor competing brands and identify opportunities to improve category presence
• Work closely with finance and leadership to maintain pricing alignment across the channel ecosystem
• Monitor compliance with MAP and partner pricing policies
• Identify risks related to margin erosion or competitive pricing shifts
• Maintain accuracy of partner listings including product specifications, imagery, certifications, and warranty disclosures
• Ensure product lifecycle updates are reflected across partner platforms
• Coordinate listing updates for product refreshes, new SKUs, and discontinued models
• Track competitor activity across channel platforms including pricing, bundles, and positioning
• Provide structured insights into sales, marketing, and product teams to inform strategy
• Participate in approximately four partner events annually
• Support pre-event planning, partner engagement, and post-event opportunity tracking

Requirements:

• 5+ years experience working in channel sales, distribution, or B2B hardware environments
• Strong understanding of channel pricing structures and margin frameworks
• Ability to analyze marketplace positioning and translate insights into actionable strategy
• Strong communication and relationship-building skills with partner organizations
• Comfortable working cross-functionally with marketing, operations, and finance teams
• U.S.-based remote professional with ability to travel for key industry events
• Familiarity with national distributors such as TD SYNNEX, Ingram Micro, D&H, CDW, B&H