Senior Manager, Technical Marketing - Life Sciences

Greenfield Global is a leading producer and supplier of high-purity alcohols and specialty solvents. They are seeking a Senior Manager, Technical Marketing for their Life Sciences segment to bridge scientific expertise with strategic marketing, focusing on developing technical content and supporting sales initiatives.

Responsibilities:

• Own the technical positioning and messaging for Greenfield’s Life Sciences product portfolio, ensuring content is scientifically accurate, differentiated, and resonates with technical buyers (scientists, QA/QC leads, procurement, and manufacturing decision-makers)
• Develop and maintain a library of high-quality technical marketing assets including product data sheets, application notes, white papers, technical FAQs, regulatory/compliance summaries, and case studies
• Translate complex scientific and chemical concepts into clear, compelling content tailored to audience expertise levels – from bench scientist to C-suite
• Partner with R&D, product management, and regulatory teams to stay current on product innovations, specifications, and pipeline developments
• Lead go-to-market planning and execution for new product launches in the Life Sciences segment, including launch readiness checklists, messaging frameworks, channel strategy, and launch timelines
• Develop compelling launch packages that include technical collateral, sales playbooks, competitive positioning, and internal training materials to equip the sales team for success on day one
• Coordinate cross-functionally with sales, product, supply chain, and regulatory to ensure seamless launches and consistent customer experience
• Track post-launch performance and iterate on messaging and materials based on feedback from the field and market response
• Build and maintain a comprehensive suite of sales enablement tools, including sales decks, sales plays, competitive battle cards, objection handling guides, ROI calculators, and customer-facing technical presentations
• Serve as a technical resource in strategic customer meetings, providing scientific credibility and expertise to support complex sales conversations and help close high-value opportunities
• Partner closely with the sales team to identify knowledge gaps, understand the voice of the customer, and create targeted materials that address real buyer objections and questions
• Represent Greenfield at industry conferences, trade shows, and technical symposia as a subject matter expert, supporting both marketing presence and direct customer engagement (e.g., CPhI, Interphex, BIO)
• Develop and deliver internal training sessions and lunch-and-learns for the sales team on product applications, technical differentiation, and pharma manufacturing trends
• Maintain a deep understanding of pharmaceutical manufacturing workflows, regulatory requirements (GMP, ICH guidelines), and evolving customer needs to ensure marketing programs stay technically relevant and credible
• Conduct competitive analysis and monitor the landscape of specialty chemicals, solvents, and bioprocessing solutions to inform differentiated positioning
• Gather and synthesize voice-of-customer insights through sales feedback, customer interviews, and industry engagement to continuously sharpen messaging and content
• Work closely with the broader marketing team on brand alignment, digital content programs, and integrated campaign execution to ensure technical content ladders up to corporate strategy
• Track and report on content engagement, asset utilization by the sales team, and contribution to pipeline through regular reporting to marketing leadership
• Manage project timelines and priorities across multiple simultaneous initiatives, balancing strategic and tactical deliverables
• Collaborate and Communicate: Work closely with sales, product, finance, and legal to ensure awareness and alignment to work priorities as well as a seamless customer experience; develop strategic communication process to ensure company is valuing work
• Continuous Improvement: Stay up-to-date life science industry trends, competitive landscape and customer needs, as well as emerging marketing technologies to ensure the company is creating the most effective messaging and marketing programs possible

Requirements:

• 3–5 years of hands-on bench science experience in pharmaceutical or biopharmaceutical manufacturing is strongly preferred – familiarity with GMP environments, analytical methods, formulation, bioprocessing, or quality systems is a significant advantage
• Advanced degree in chemistry, biochemistry, chemical engineering, pharmaceutical sciences, or a related scientific discipline (M.S. or Ph.D. preferred; B.S. with strong relevant experience considered)
• 3–5 years of experience in technical product marketing, scientific marketing, or a related field; experience in solvents and buffers, pharmaceutical raw materials is a strong plus
• Demonstrated ability to develop high-quality technical marketing content – application notes, white papers, product data sheets, sales decks – that resonates with scientific and procurement audiences
• Proven track record supporting new product launches, including building go-to-market assets and collaborating cross-functionally to execute launch plans
• Experience in customer-facing technical roles – comfortable presenting to scientists, engineers, and procurement teams in both sales support and conference/event settings
• Strong written and verbal communication skills with the ability to translate complex scientific concepts into accessible, compelling narratives for varied audiences
• Entrepreneurial and execution-oriented mindset – comfortable working in a growing, fast-paced environment where you will both develop strategy and roll up your sleeves to get things done
• Experience leveraging AI tools to improve content creation and marketing efficiency is a plus
• Familiarity with marketing technologies (CRM, marketing automation, ABM platforms, analytics) is beneficial but not required