Product Design Lead, Systems & Practice

Create Music Group is a leading music and entertainment company that operates as a record label, distribution company, and entertainment network. They are seeking a hands-on Product Design Lead who will shape the design systems and culture across their platform, focusing on creating scalable and intuitive design solutions.

Responsibilities:

• Design and evolve our platform systems
• Lead the creation and evolution of our design system — defining modular foundations, patterns, and frameworks that unify our products and scale quality across teams
• Leverage AI and automation to improve accessibility, governance, and production efficiency
• Simplify complex workflows
• Work directly with creators, partners, and teams to understand real-world needs
• Prototype and deliver intuitive, scalable solutions that turn complexity into clarity and empower teams to design with speed and consistency
• Lead with design thinking
• Frame problems, bring clarity to ambiguity, and raise the bar for what great design looks like across products and experiences
• Champion design excellence and practice
• Model high-quality design in your own work and foster a culture of critique, shared principles, and continuous improvement across the organization
• Drive adoption and alignment
• Partner with engineers and product managers to embed platform-first thinking into product roadmaps — ensuring shared systems are adopted, maintained, and evolved collaboratively
• Mentor and elevate
• Guide designers in systems thinking, platform design, and the creative use of AI tools — helping the team grow their craft, confidence, and impact

Requirements:

• A hands-on design leader with 8+ years of experience designing and shipping complex products, platforms, or workflow systems
• Proven ability to build or evolve design systems that scale across multiple teams and products
• Deep understanding of design thinking and research, and the ability to turn insight into elegant, scalable solutions
• A passion for developing design practice and culture — from critique to craft to cross-functional collaboration
• Curiosity about AI in design and how emerging tools can unlock new ways of working
• Strong communication and influence skills; able to lead through craft, clarity, and collaboration rather than hierarchy