Nextdoor is the essential neighborhood network connecting neighbors, public agencies, and businesses around local information. As a Staff Product Manager for Ads Optimization, you will lead the strategy for campaign performance, collaborating with cross-functional teams to enhance bidding systems and advertiser outcomes.
Responsibilities:
- Define and own the vision and roadmap for campaign optimization, including bidding algorithms, pacing systems, auction dynamics, and automation capabilities
- Partner with Data Science, Engineering and ML to shape experimentation strategy, define model success criteria, and translate model performance into advertiser value
- Develop and own advertiser experience for campaign delivery optimization features that reduce friction and improve advertiser outcomes
- Collaborate with Sales and Product Marketing to ensure optimization capabilities are intuitive, explainable, and compelling to advertisers
- Influence cross-functional alignment on tradeoffs between short-term performance gains and long-term architectural investments
- Present strategy, impact, and performance insights to senior leadership, serving as the strategic voice for Ads Optimization across the organization
Requirements:
- 7+ years of product management experience, with 3+ years of experience in advertising technology and marketplace optimization
- Deep understanding of ads auction dynamics, bid optimization, budget pacing, and delivery systems
- Comfortable discussing ML models, experimentation frameworks, ranking systems, and system architecture with engineers and data scientists
- Strong cross-functional leadership, able to drive alignment across Engineering, Data Science, Revenue, and Marketing without heavy process
- Clear point of view on how automation and AI can transform advertiser outcomes
- Strong written and verbal communication skills; able to influence executives and explain technical concepts clearly