Description
Derse is a complete face-to-face marketing agency and exhibit builder. We bring a smarter approach to building client sales while managing their trade show, marketing environments and event programs. Our teams are made up of smart and forward-thinking people who bring experiential marketing solutions to life!
We believe in committing to a long-term investment in your career with a total rewards package including:
- Competitive pay and comprehensive benefits package
- A bright and energetic culture where your ideas are valued
- 75+ years of financial stability
Derse employs nearly 600 people in marketing, program management, creative & skilled production, and corporate support. Locations include Milwaukee, Chicago, Las Vegas, Dallas, Pittsburgh, and various communities in Poland & Germany. Visit our website derse.com to learn more!
As the Copywriter within our Corporate Marketing team, you'll be responsible for bringing Derse’s brand, capabilities, and experiences to life through clear, compelling, and brand-aligned storytelling across digital, print, and experiential channels. This role supports Derse’s growth strategy by translating approved marketing priorities into high-impact written content that drives awareness, credibility, engagement, and sales effectiveness. If you're looking for a position to own the execution of written content & strategically coordinating many unique objectives - read through and apply if this sounds like the opportunity for you!
Copywriter Responsibilities
- Translate Derse brand and marketing priorities into clear, persuasive, and on-brand copy for variety of assets, materials, and channels.
- Support executional programs tied to growth, sales enablement, account-based marketing, and brand evolution
- Collaborate with Digital Marketing Specialist, Agency, and Marketing Manager to optimize copy amongst SEO, engagement, conversion, and ABM campaigns.
- Ensure consistent, differentiated, and credible voice is received across all written touchpoints.
- Partner with Marketing team to develop creative concepts for variety of initiatives.
- Contribute to idea generation and narrative development for major marketing moments (tradeshows, launches, events, etc).
- Lead on campaign framework on behalf of Derse, in relation to brand objectives.
- Interview subject matter experts, creative leaders, and account teams to develop content.
- Support content planning by delivering copy aligned to established calendars, briefs, and priorities.
- Maintain version control and accuracy across all written deliverables.
- Contribute to internal and external communications, including leadership updates, employee communications, and change-related messaging.
- Assist with trade media and PR efforts by drafting press releases, award submissions, editorial pitches, and contributing articles.
- Support video and multimedia initiatives by scripting, storyboarding, and writing narratives for reels, social clips, and experiential storytelling.
- Support Derse’s international marketing needs by adapting content for EU markets and emerging brands within approved framework.
- Aid in client support by translating complex healthcare, life sciences, and technical information into compliant and engaging narrative
- Write and edit content to apply into healthcare related RFP’s, exhibits, and similar.
- Ensure content aligns with proper compliance requirements for both internal and client related projects.
Requirements
Copywriter Requirements & Qualifications
- Bachelor’s degree in English, Journalism, Communications, Marketing or related field required.
- 4 -7+ years of relevant copywriting experience in marketing, agency, or experiential environments required.
- Proven portfolio demonstrating campaign work, long-format content, and concept drafting required.
- Experience working within a global or U.S Headquartered organization preferred.
- Knowledge writing for complex or regulated industries (such as; healthcare or technology) preferred.
*This position must reside within our Corporate office in Milwaukee, WI*