Cyber Security Sales & Marketing Intern

Value Aligners is a B2B cybersecurity marketplace that connects various stakeholders in the cybersecurity ecosystem. The Cyber Security Sales & Marketing Intern will assist in establishing and running the go-to-market engine through outbound sales and growth marketing initiatives, focusing on building leads and tracking KPIs.

Responsibilities:

• Build targeted lists, run cold outreach, and drive replies/meetings as the primary 'warm lead' signal
• Operate Apollo and be open to running outreach in other tools as needed (e.g., Instantly, Happenstance, and other deal-flow/lead-gen tools we test in parallel), then track outcomes and move engaged leads into Zoho
• Move engaged responders ('warm leads') into Zoho, maintain stages/labels, prioritize leads, and keep notes clean for consultation handoffs
• Create and iterate outreach templates by segment/industry (category-based personalization), improve CTAs, and ensure prospects can learn more via the website when relevant
• Support LinkedIn/community/email execution and simple experiments to improve conversion across the funnel
• Track outputs and conversion (volume, replies, meetings booked, funnel progression) and publish a weekly KPI update with insights
• Assist with parallel motions (SMB buyers, vendor onboarding, and cybersecurity angel investor targeting) as priorities shift

Requirements:

• Master's degree completed or in progress (MBA or similar preferred)
• Strong written and verbal communication with high attention to detail and professional outbound etiquette
• Tool agility: Comfortable learning and operating multiple outbound/lead tools (Apollo plus alternatives such as Instantly and Happenstance) and adapting workflows based on what performs best by segment
• Comfortable operating in ambiguity and executing quickly in a startup environment with weekly reprioritization
• Interest in sales development + growth marketing (segmentation, positioning, funnel thinking, experimentation)
• Bonus: Experience with CRMs (Zoho/HubSpot/Salesforce), outbound tools (Apollo/Instantly), and KPI tracking (UTMs, GA4-style measurement, spreadsheets)