Senior Growth Marketing Lead

Mojio is a connected mobility platform that empowers businesses and fleets with actionable intelligence from telematics data. They are seeking a Senior Growth Marketing Lead to design and operate Force Fleet’s growth function, owning the full growth funnel and driving measurable revenue impact through rapid experimentation and modern tools.

Responsibilities:

• Build the Growth Engine
• Design and operate Force Fleet’s modern growth system. This includes:
• High-intent customer acquisition
• Funnel conversion optimization
• Post-onboarding user activation
• Lifecycle engagement and retention
• Run Rapid Growth Experiments
• We expect this role to move fast inside of the organization. Examples of experiments you may run:
• Landing page experiments
• Messaging tests
• Funnel conversion optimization
• Lifecycle engagement campaigns
• New acquisition channels
• Product-led growth initiatives
• Operate a Modern AI-Powered Growth Stack
• We expect this role to leverage modern tools to accelerate execution. You will also have the autonomy to introduce and implement new tools that improve speed and efficiency. Everything is on the table
• Own the Lifecycle Experience
• Growth doesn’t stop at acquisition. You will work collaboratively with the product team to design and improve:
• New user activation campaigns
• Customer education and feature release campaigns
• Re-engagement campaigns
• Product adoption messaging
• Co-Manage the SEO & Content Engine
• You will work with our external SEO/content agency to ensure that content strategy supports growth objectives
• Responsibilities include:
• Prioritizing topics and content strategy
• Tracking organic traffic growth performance
• Aligning content with high-intent acquisition goals

Requirements:

• You are a subject matter expert with strong opinions on the future of growth marketing
• Completed growth-centric educational / training programs like those offered by Reforge
• Have 5+ years of experience in growth marketing or product-led growth
• Have worked in B2B SaaS or vertical SaaS; bonus points for IoT experience
• Love experimentation and building systems from scratch
• Are highly comfortable using AI tools in daily workflows
• Have a strong analytical mindset and can follow the data
• Are comfortable launching and measuring experiments quickly