Business Systems Analyst (Remote)

Marathon Health is a leading provider of advanced primary care in the U.S., serving millions of patients through employer-sponsored clients. The Business Systems Analyst will act as a key member of the Growth Analytics team, managing Salesforce and analytics projects to support customer acquisition, retention, and growth, while ensuring alignment with business goals.

Responsibilities:

• Understand both front-end and back-end aspects of the organization's Salesforce instance, including user roles and active Salesforce Clouds (Sales, Service, Marketing, etc)
• Shadow users across roles to understand workflows, pain points, and system usage
• Create and implement solutions with a strong emphasis on user experience, ensuring tools are intuitive, accessible, and encourage rapid user adoption
• Lead assigned Salesforce and analytics projects end-to-end, ensuring timely and high-quality delivery
• Independently manage project timelines, resources, stakeholder updates, and provide concise summaries of key changes and benefits for management
• Build strong relationships across Growth, Marketing, Product, Operations, and IT, acting as the primary liaison to define the teams’ needs for assigned projects
• Conduct workshops, interviews, and process mapping sessions to capture business needs
• Translate requirements into clear user stories, acceptance criteria, and supporting documentation
• Coordinate QA and UAT testing, validate changes, oversee deployment readiness, and perform post-production activities to finalize projects
• Maintain accurate records of workflows, enhancements, and project deliverables
• Identify workflow inefficiencies and recommend solutions to enhance productivity, data accuracy, and Salesforce reporting
• Administer and maintain applications connected to Salesforce platform including configuration, implementation, and ongoing support
• Monitor Salesforce advancements and new tools to find ways to add value using automation and AI
• Assist with change management, end-user training, and documentation during the rollout of new features and enhancements
• Continue supporting user adoption to ensure stakeholders are prepared to utilize new capabilities efficiently
• Serve as a point of contact for Salesforce systems user support and problem solving
• Partner with the Salesforce team and key stakeholders to enhance and optimize how data is leveraged across the Salesforce ecosystem, ensuring efficient data collection, accurate reporting, and effective delivery of key insights

Requirements:

• Bachelor's degree in a related field with 3-5 years of experience in business analysis, sales operations, or similar roles, demonstrating independent project management and results delivery, or equivalent combination of education and experience
• Salesforce expertise: Proven Salesforce administration experience including deep knowledge of objects, workflows, automation, and reporting, especially in Sales, Service, or Marketing Clouds, and a solid understanding of sales processes and CRM best practices
• Business analysis: Skilled in analytical problem-solving, requirements gathering, process mapping, user story creation, QA/UAT, and user training
• Growth mindset: Familiarity with customer acquisition funnels, retention strategies, and revenue metrics
• Communication skills: Exceptional communication and stakeholder management abilities, with a strong record of effective cross-team collaboration aligning technical teams with business stakeholders. Advanced presentation and documentation skills, adept at explaining complex concepts to both technical and non-technical audiences
• Highly organized and meticulous; excels at managing numerous priorities concurrently
• Proactive problem-solver with strong project ownership
• Quick to adapt and learn new technologies
• Experienced with process automation and workflow efficiency
• Skilled in reporting tools (Tableau, Power BI) and Agile project management
• Experience with Conga suite (CPQ, CLM, Composer, Sign) a plus