Senior Manager, Data Engineering - GTM Data Enablement

BILL is a fintech company that empowers businesses by replacing outdated financial processes with innovative tools. The Senior Manager, Data Engineering – GTM Data Enablement role involves leading the data strategy that powers marketing automation and sales efficiency, while managing a high-performing engineering team to deliver reliable data solutions for business growth.

Responsibilities:

• Lead GTM Data Enablement strategy and roadmap; translate business goals into scalable technical plans and measurable outcomes
• Own the vision and architecture for our CDP and product instrumentation to deliver real-time, reliable event data to GTM systems (e.g., Segment, ad platforms)
• Build and maintain the “paved path” from data lake/warehouse to GTM tools, enabling audience segmentation, activation, and customer 360
• Drive end-to-end data orchestration and quality for GTM use cases—minimizing redundant modeling and maximizing time-to-value
• Manage, coach, and grow a team of GTM enablement engineers; instill a culture of accountability, innovation, and business impact
• Collaborate closely with Data Platform/Infra to leverage the enterprise source of truth while meeting performance, cost, and reliability goals
• Partner with GTM leaders to prioritize the highest ROI initiatives and communicate progress, trade-offs, and results with clarity

Requirements:

• 10+ years in data engineering or analytics with deep domain experience supporting Marketing, Sales, or Growth operations
• Proven leadership building and leading technical teams in a fast-paced SaaS environment
• Expertise with GTM data concepts such as event instrumentation, lead scoring, attribution, and campaign activation
• Strong cross-functional influence and the ability to translate complex technical solutions into clear business value for non-technical partners
• Hands-on experience with modern data platforms/architectures (e.g., medallion and warehouse patterns) and CDP ecosystems
• Track record delivering real-time data pipelines and audience activation across GTM tools and ad platforms