Marketing Content Creator

Metro Vein Centers is a rapidly growing healthcare practice specializing in state-of-the-art vein treatments. They are seeking a Marketing Content Creator who will be responsible for creating engaging video and social content that educates and entertains, while also modernizing perceptions of vein health and treatment.

Responsibilities:

• Concept, shoot, edit, and design video and static content for organic social and digital channels
• Create social-first content optimized for platforms like TikTok, Instagram Reels, YouTube Shorts, and emerging channels
• Capture quick-turn photo and video content on-site at clinics when needed
• Edit and produce content using tools such as Premiere Pro, After Effects, Photoshop, Illustrator, Figma, or equivalent
• Direct talent—including staff, influencers, and actors—with varying levels of camera experience
• Contribute fresh ideas during brainstorms and help shape content calendars and campaign plans
• Stay ahead of social, cultural, and platform trends, and translate them into brand-relevant content
• Leverage AI tools for ideation, content optimization, and performance analysis
• Help launch and grow Metro Vein Centers’ presence on new and emerging platforms
• Use social analytics and performance insights to refine content strategy and boost engagement

Requirements:

• Have at least 2-3 years of experience creating high-performing video and social content for brands
• Are based in NYC and open to bi-weekly travel within the NY/NJ/CT area, plus to occasional clinics out of state
• Are confident collaborating cross-functionally and directing people with varying levels of on-camera comfort
• Balance creativity with strategy—you care about insights, performance, and audience behavior
• Are self-motivated, proactive, and comfortable owning projects end-to-end
• Are highly organized and experienced using tools like Monday.com, Trello, Google Sheets, or similar
• Love experimenting, testing, and iterating to see what actually works
• Concept, shoot, edit, and design video and static content for organic social and digital channels
• Create social-first content optimized for platforms like TikTok, Instagram Reels, YouTube Shorts, and emerging channels
• Capture quick-turn photo and video content on-site at clinics when needed
• Edit and produce content using tools such as Premiere Pro, After Effects, Photoshop, Illustrator, Figma, or equivalent
• Direct talent—including staff, influencers, and actors—with varying levels of camera experience
• Contribute fresh ideas during brainstorms and help shape content calendars and campaign plans
• Stay ahead of social, cultural, and platform trends, and translate them into brand-relevant content
• Leverage AI tools for ideation, content optimization, and performance analysis
• Help launch and grow Metro Vein Centers' presence on new and emerging platforms
• Use social analytics and performance insights to refine content strategy and boost engagement
• Experience creating content in healthcare, wellness, or lifestyle brands
• On-camera comfort or creator/influencer experience
• You're on top of the latest trends, have strong meme literacy and a great eye for what feels 'native' vs. forced
• Experience growing organic social accounts from the ground up