Baker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage. They are seeking a Sales Instructional Design Manager to lead the creation and measurement of sales education programs that drive business development success.
Responsibilities:
- Curriculum Development: Design, develop, and implement structured learning paths for Baker Tilly business developers and principals
- Skill Assessment: Create and manage a comprehensive approach to assess sales knowledge and skills, identify gaps and track improvement
- Content Creation: Develop engaging training materials, including e-learning modules, presentations, and blended learning programs (self-study, virtual, and in-person)
- Sales Methodology Integration: Incorporate best practices from leading sales methodologies into training programs and enablement content
- Program Planning: Establish clear learning objectives, create project plans, and manage a rolling curriculum calendar for continuous learning opportunities
- Instructional Design: Select methods and technologies that maximize relevance, retention, and learner engagement for remote-first environments
- Enablement Tools: Enhance sales enablement platforms (e.g., Highspot) with learning resources, messaging guides, discovery questions, objection handling, and sales plays
- Impact Measurement: Analyze and report on the effectiveness of business development-related learning initiatives using data-driven insights
- Continuous Improvement: Analyze learner feedback and performance data to refine curriculum and improve learning outcomes
- Program Communication: Develop communication plans and content to ensure visibility and adoption of enablement programs
Requirements:
- Bachelor's degree in Instructional Design, Education, or related field (Master's preferred)
- 5+ years in instructional design, preferably in sales enablement or corporate training
- Ability to manage multiple priorities in a fast-paced, remote environment with minimal oversight
- Strong verbal and written communication skills, ideally with experience as a content creator or facilitator
- Experience creating skill assessments and competency frameworks
- Expertise in adult learning principles and instructional design methodologies (ADDIE, Systematic Learning, Bob Pike)
- Experience leading train-the-trainer sessions
- Analytical mindset with experience in measuring training effectiveness and ROI
- Familiarity with CRM systems (Salesforce), sales methodologies (Challenger, SPIN), and remote learning strategies