SymphonyAI is now hiring a Vice President, New Business Sales to drive net new revenue by selling retailer-focused, AI-driven enterprise analytics, decisioning platforms, and intelligent agents to CPG partners. This role will build and scale a high-growth CPG revenue engine by converting unique retailer data assets and analytics combined with AI platform capabilities into sustained new business growth for retailers and CPG vendor partners.
Responsibilities:
- Own new logo acquisition and quota delivery across targeted CPG accounts (annual target: $20MM+ incremental new growth)
- Sell AI-driven data, analytics, and decisioning platforms (including agents and assistants) to senior CPG stakeholders
- Develop and execute account strategies aligned to retailer priorities (pricing, promotion, assortment, retail media)
- Lead complex, multi-stakeholder enterprise deal cycles ($500K-$2M+) from prospecting through close
- Build and deliver ROI-driven business cases, shifting clients from cost-based to investment-based decisioning
- Establish and scale repeatable sales processes, including pipeline discipline, forecasting, and playbooks
- Build and leverage C-suite relationships (CMO, CRO, Chief Merchant, Chief Insights) across CPG and retail ecosystems
- Partner cross-functionally with product, analytics, and customer success teams to ensure successful activation and value realization
Requirements:
- 12-15+ years in CPG, retail, retail media, or enterprise analytics/technology sales
- Familiarity with CRM tools (Salesforce, HubSpot, etc.); ability to learn new platforms quickly
- Proven success selling complex, enterprise solutions ($500K-$2M+) with consistent quota overachievement
- Deep experience in retailer-CPG collaboration (JBP, category management, trade, retail media)
- Strong value-based selling skills with ability to quantify ROI and business impact
- Established senior executive relationships across CPG and/or retail organizations
- Demonstrated ability to build and scale repeatable sales processes and motions
- Strong commercial storytelling—translating analytics into clear growth narratives