Sales - Associate Director

The Associate Director, eCommerce – Walmart & Target will own and accelerate Duracell's online sales performance across two of the most critical omnichannel retailers in North America. This role sits at the intersection of digital shelf excellence, retail media, and customer strategy — responsible for driving revenue growth, share of search, and conversion across Walmart.com and Target.com (including Target Circle and same-day fulfillment channels).

Sales & Revenue Growth

· Own eCommerce P&L for Walmart.com and Target.com, including forecasting, trade spend management, and achieving net revenue targets

· Develop and execute joint business plans with Walmart and Target eCommerce buyer teams

· Identify and capitalize on incremental digital revenue opportunities including Subscribe & Save, fulfillment-based programs, and seasonal promotions

Digital Shelf Management

· Ensure best-in-class product content (titles, images, bullet points, A+ content, videos) across both platforms, optimized for each retailer's search algorithm

· Monitor and improve search ranking, Buy Box ownership, in-stock rates, and ratings & reviews

· Manage Walmart's Item 360 and Target's Partners Online (POL) portals

Retail Media & Advertising

· Lead retail media investment strategy across Walmart Connect and Target Roundel

· Partner with internal marketing teams and agency partners to optimize sponsored search, display, and off-platform campaigns

· Analyze ROAS, share of voice, and keyword performance to continuously improve media efficiency

Customer & Cross-Functional Collaboration

· Serve as the primary eCommerce point of contact for Walmart and Target customer teams

· Collaborate closely with Supply Chain to ensure fulfillment readiness for online volume, including DSV (Drop Ship Vendor) and 1P/3P models

· Partner with Brand, Shopper Marketing, and Finance to align online activations with broader commercial plans

Analytics & Insights

· Build and maintain reporting dashboards to track eCommerce KPIs including conversion rate, traffic, NPS, and market share

· Leverage Circana, Numerator, Luminate (Walmart), and Roundel insights to identify trends and competitive gaps

· Present performance results and strategic recommendations to senior leadership

Required:

· 7–10 years of CPG sales or eCommerce experience, with direct Walmart and/or Target customer responsibility

· Deep knowledge of Walmart.com and Target.com platforms, algorithms, and retail media ecosystems

· Experience managing retail media budgets (Walmart Connect and/or Target Roundel)

· Strong analytical skills with proficiency in Circana, Numerator, or similar data platforms

· Bachelor's degree in Business, Marketing, or related field

Preferred:

· Experience with Walmart Luminate data platform

· Familiarity with DSV and dropship fulfillment models

· MBA or equivalent advanced degree

· Experience in the battery, personal care, or consumer electronics categories

Competencies

· Strategic thinking with a bias for action

· Strong executive presence and storytelling ability

· Collaborative cross-functional leader

· Customer-first mindset

· Comfortable operating in a fast-paced, data-driven environment

Duracell is the world’s leading manufacturer and marketer of high-performance alkaline batteries, complemented by a portfolio of high quality, market leading specialty, rechargeable and professional batteries. Duracell’s products power numerous critical professional devices across the globe such as heart rate monitors, defibrillators, telemetry devices, smoke detectors, fire alarms, automated valves and security systems. As the leader in the professional power category, Duracell has a rich history of innovation, continuously introducing batteries that are smaller, thinner, with more energy and longer lasting than competitive brands. Since March 2016, Duracell has found its permanent home within Berkshire Hathaway (ranked #4 World's Most Admired Companies by Fortune Magazine and #3 in the Fortune 500), and will continue to focus on sustainable growth, industry-leading innovation while creating long-term value for our customers and consumers. At Duracell, integrity, end-to-end accountability across all levels, fast decision-making and a “can do” attitude is highly valued.