Siemens Healthineers is a global leader in medical technology, dedicated to pioneering breakthroughs in healthcare. The Marketing Manager for Hemostasis Solutions will lead the North America marketing strategy and commercialization for a diagnostics portfolio, focusing on product positioning, pricing, and go-to-market execution.
Responsibilities:
- Lead U.S. strategic marketing plans and multi-year product roadmaps
- Own product positioning, pricing strategy, and lifecycle management
- Serve as the Hemostasis subject-matter expert for Sales and cross-functional teams
- Translate complex technology into compelling clinical and commercial value
- Drive demand-generation programs and sales enablement tools
- Influence global product decisions as the voice of U.S. customers
- Build relationships with Key Opinion Leaders and clinical partners
- Develop and deliver impactful training for specialist sales teams
Requirements:
- Bachelor's degree in life sciences, business, or marketing
- 4+ years of experience in medical device or diagnostics marketing
- Strong business acumen with analytical and financial forecasting skills
- Ability to thrive in a fast-paced, cross-functional environment
- Comfort presenting to internal leaders and external customers
- MBA preferred
- Hemostasis market experience preferred