Airlock Digital is a global leader in application control and allowlisting, committed to empowering organizations against malware and ransomware. The Content Marketing Writer will create high-quality content to support awareness and demand generation initiatives, collaborating closely with Product Marketing and Demand Generation teams.
Responsibilities:
- Create buyer’s journey content across awareness, consideration, and decision stages, including ebooks, infographics, whitepapers, solution guides, case studies, and educational long-form assets
- Develop thought leadership content that reflects Airlock Digital’s strategic point of view and supports marketing initiatives
- Write and edit supporting content for webinars, events, blog articles, webpages, and email promotions aligned to established messaging frameworks
- Translate Product Marketing positioning and messaging into clear, engaging external content tailored to technical and business audiences
- Produce educational and informational content that helps prospects understand problems, approaches, and outcomes throughout the buying process
- Collaborate with Product Marketing and Demand Generation to ensure content aligns with target personas, buyer stages, and go-to-market priorities
- Apply SEO and digital content best practices
- Maintain consistent tone, voice, and quality across all written materials
Requirements:
- 5+ years of experience in B2B content writing, content marketing, or digital marketing — preferably within cybersecurity or enterprise software
- Proven ability to write clear, engaging copy for email campaigns, webinars, events, and demand generation programs
- Strong writing and editing skills with the ability to simplify technical concepts for diverse audiences
- Experience collaborating with Product Marketing and Demand Generation teams in a SaaS environment
- Understanding of cybersecurity industry concepts or willingness to learn quickly
- Highly organized, detail-oriented, and able to manage multiple deadlines in a fast-paced environment