Sr Product Manager (Interventional GI & Accessories)

FUJIFILM America is on a mission to innovate for a healthier world, seeking a Senior Product Manager for their Interventional GI & Accessories team. This role involves managing the product portfolio, executing marketing strategies, and collaborating with various stakeholders to enhance product commercialization and market share.

Responsibilities:

• Manages the team and their assigned product portfolio(s), (i.e., Interventional GI & Accessory product offering), working cross-departmentally with various stakeholders internally and externally (e.g., healthcare professionals, sales & field personnel, global R&D, operations, regulatory, global marketing, infection control, other companies/device manufacturers, etc.)
• Build and maintain strong relationships with Key Opinion Leaders (KOLs) in the marketplace. Activities include delivering various presentations, conducting site-visits, attending shows and conferences, inquiry handling, etc. Partner with global marketing to identify appropriate KOLs that can support new product development and provide valuable feedback on products and market (i.e. coordinate clinical labs and office/conference evaluations for new products with KOL and global marketing teams)
• Play a central role to provide clinical, technical, and market knowledge in the product franchise(s): which includes, but is not limited to Fujifilm’s products and services, peripheral and competitors’ offerings, clinical and technology trends, and customer preference
• Support sales demonstrations, closely working with sales management and field personnel
• Develop and drive 3-to-5-year strategic plans (e.g., product portfolio, commercialization plan, marketing plan, clinical plan, financial forecast plan and supply chain plan) for Interventional GI & Accessory platform(s) as well as potential for synergistic devices and strategic partnerships to broaden adoption and market share for Fujifilm’s products
• Collaborate closely with and stay actively engaged in future pipeline discussions together with other product management members, headquarter liaisons, R&D, and marketing personnel. Stay solution-focused and positively suggest product improvements and innovation
• Partner closely with global marketing and R&D counterparts to share best practices and leverage successes in other regions
• Lead commercialization and any required activities for the assigned new products throughout their product life cycle, including but not limited to pre-release preparation, evaluation, launch, training, post-launch observations/trouble shooting, and product retirement
• Partner with sales/sales leadership, national business development managers, clinical specialist team, and field service engineers in the management of field initiatives
• Assist in managing elements of trade show participation with regards to show objectives, booth and partnership equipment requirements, hands-on workshops, and overall execution of an event
• Provide technical assistance to healthcare professionals and internal staff who have technical questions or problems. Communicate expert opinions on behalf of Company products and offer possible solutions to the problems
• Provide trainings on product operations, reprocessing, and manufacturer’s requirements of the portfolio(s)
• Develop product evaluation protocol for new products and lead the evaluation on-site. (i.e. managing the site selection process, tactical protocol deliverables, and summarization of project results to global headquarters)
• Develop tactics to drive adoption and broader recognition of clinical and economic benefits of Fujifilm technology (i.e. clinical as well as white paper strategy)

Requirements:

• BA/BS or equivalent, preferably with a degree related to healthcare or biology or equivalent experience
• Minimum 10 years' work experience in a marketing capacity (i.e., marketing associate, associate product manager, product manager, senior product manager, product/technical director)
• Minimum 8 years of medical device experience with strong clinical background
• Highly focused and results-oriented; able to identify goals and priorities and resolve issues in initial stages
• Works with a sense of urgency, understands business expectations and maintains focus on the changing needs of the organization
• Demonstrated ability to work independently and in a close team environment, self-starter who can motivate others
• Proficient in managing through influence
• Exceptional communication/interpersonal, analytical and problem-solving skills
• Proficient computer skills using Word, Excel, PowerPoint, Outlook
• Effective Time Management skills
• Strong analytical and critical thinking skills
• Ability to read, analyze, and interpret essential job related documents
• Ability to present and speak effectively and professionally to all internal and external customers
• Ability to calculate, balance, analyze sales and marketing data, prepare detailed reports, and report data
• Ability to present and communicate in multi-cultural environment
• Prior experience in Interventional GI preferred
• Knowledge / familiarity with general, thoracic, and/or, pulmonology related products and procedures is desired
• Knowledge of United States healthcare systems and dynamics is desired