UGC Content Creator + Marketer

Ignite Test Prep is a premier private SAT/ACT preparation organization led by Ivy League graduates and perfect scorers. They are seeking a UGC Content Creator + Marketer responsible for developing and executing content strategies to engage students and parents, managing social media campaigns, and analyzing engagement metrics.

Responsibilities:

• Developing and executing content strategies to engage students and parents
• Researching and producing user-generated graphics and videos
• Managing social media campaigns
• Writing marketing copy
• Analyzing engagement metrics
• Working cross-functionally with the team to align content with brand goals
• Leading efforts to foster relationships with students or families to source meaningful testimonials and success stories

Requirements:

• Experience in creating engaging user-generated content (UGC), including graphics, videos, and other multimedia assets
• Proficiency in managing social media accounts, planning campaigns, and tracking digital engagement metrics
• Demonstrable skills in crafting compelling marketing copy, proofreading, and maintaining brand voice consistency
• Strong content strategy, audience targeting, and campaign planning capabilities
• Effective teamwork and cross-functional collaboration abilities to align with organizational goals
• Familiarity with analytics tools, video editing platforms, and prior experience in education or test prep marketing would be advantageous