Growth Marketing Specialist - Remote (EST or CST)

OneDigital is on a mission to help people do their best work and live their best lives. They are seeking a Growth Marketing Specialist to support growth initiatives across the Central Region by executing strategic marketing plans, managing digital marketing campaigns, and collaborating with various teams to enhance client experiences.

Responsibilities:

• Support execution of strategic marketing plans and regional growth initiatives in partnership with the Senior Manager of Growth Marketing and key stakeholders
• Support digital marketing campaigns across platforms such as Otimizely CMS, HubSpot, ON24, and related tools
• Support the planning and execution of marketing-led events, with an emphasis on growth strategy, field enablement, and leveraging events for prospecting and pipeline impact
• Serve as the first point of contact for MQLs, ensuring they are routed to the appropriate producer and contacted in a timely manner
• Conduct 1:1 trainings and consultations with producers, especially new producers, on sales and marketing tools, resources, and best practices
• Explore and apply AI-driven solutions to modernize marketing workflows, unlock efficiencies, and improve how teams create, optimize, and deliver campaigns
• Support the development of leading generation and opportunity by providing data, insights, and strategic recommendations to regional sales teams
• Edit and update website content, blogs, and press releases to ensure timely, relevant, and accurate messaging
• Provide support for sales enablement tools such as Outreach
• Manage and respond to internal marketing request tickets with strong prioritization, follow-through, and communication
• Collaborate with sales, client service, operations, and IT teams to support data quality and marketing deliverables
• Monitor, analyze, and report on campaign and initiative performance, offering actionable recommendations for improvement
• Conduct market research and competitive analysis to identify trends, opportunities, and best practices
• Ensure all marketing materials and communications align with brand guidelines and compliance standards
• Support sponsorships and partnerships by helping coordinate opportunities, execution, follow-up, and ROI tracking

Requirements:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• Experience supporting integrated, multi-channel marketing campaigns and events
• Proficiency with marketing tools and platforms, including HubSpot, Outreach, Optimizely, ON24, and website content management systems
• Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines
• Excellent written and verbal communication skills
• High attention to detail and commitment to quality
• Ability to work independently while also collaborating effectively across a matrixed organization
• Experience with marketing automation platforms such as HubSpot and Outreach
• Familiarity with graphic design tools such as Canva or Adobe Creative Suite and a solid understanding of basic design principles
• Strong analytical and problem-solving skills, with the ability to translate data into action
• Strong interpersonal skills and the ability to build trust with cross-functional teams and field partners
• Willingness to travel up to 10% to support regional priorities and in-market events
• Must be eligible to work in the United States without the need for work visa or residency sponsorship