SymphonyAIRemote
Vice President, New Business Development-CPG Sales
United States of America
Full Time
1 day ago
H1B Sponsor Likely
Key skills
CPG salesRetail salesRetail mediaEnterprise analytics salesEnterprise sales team leadershipCRM toolsComplex enterprise solution salesRetailer-CPG collaborationSenior executive relationship managementSales process developmentROI quantificationValue-based sellingCommercial storytellingoperate in ambiguous environmentsalign cross-functional leadersCAIAnalyticsSalesforceCRMLeadershipCollaborationCustomer SuccessSales
About this role
SymphonyAI builds Vertical AI applications that help enterprises tackle their most complex challenges. The Vice President of New Business Development will drive revenue by selling AI-driven analytics and decisioning platforms to CPG partners, focusing on new client acquisition and building a scalable sales engine.
Responsibilities:
- Own new logo acquisition and quota delivery across targeted CPG accounts (annual target: $20MM+ incremental new growth)
- Lead, coach, and scale a high-performing team of six
- Sell AI-driven data, analytics, and decisioning platforms (including agents and assistants) to senior CPG stakeholders
- Develop and execute account strategies aligned to retailer priorities (pricing, promotion, assortment, retail media)
- Lead complex, multi-stakeholder enterprise deal size ($500K-$2M+) from prospecting through close
- Build and deliver ROI-driven business cases, shifting clients from cost-based to investment-based decisioning
- Establish and scale repeatable sales processes, including pipeline discipline, forecasting, and playbooks
- Build and leverage C-suite relationships (CMO, CRO, Chief Merchant, Chief Insights) across CPG and retail ecosystems
- Provide senior leadership visibility internally: deliver monthly/quarterly business reviews, forecast and pipeline insights, and customer/market feedback to the executive team; influence GTM and product roadmaps
- Represent the company externally with heavy senior leadership visibility: lead executive briefings with client C-suites, present at industry forums, and engage with strategic partners and analyst communities
- Partner cross-functionally with product, analytics, and customer success teams to ensure successful activation and value realization
Requirements:
- 12-15+ years in CPG, retail, retail media, or enterprise analytics/technology sales
- 5+ years leading and developing enterprise sales teams (5-10 sellers), with a track record of building high-performing teams and consistent quota attainment at the team level
- Familiarity with CRM tools (Salesforce, HubSpot, etc.); ability to learn new platforms quickly
- Proven success selling complex, enterprise solutions ($500K-$2M+) with consistent quota overachievement
- Deep experience in retailer-CPG collaboration (JBP, category management, trade, retail media)
- Strong value-based selling skills with ability to quantify ROI and business impact
- Established senior executive relationships across CPG and/or retail organizations
- Demonstrated ability to build and scale repeatable sales processes and motions
- Strong commercial storytelling—translating analytics into clear growth narratives
- Comfort operating in high-growth, ambiguous environments and aligning cross-functional leaders on priorities