STQ Partners is working with a leading Test & Measurement Solutions business that specializes in Instrumentation, Measurement & Analytics products. They are seeking a Product Manager for an optical test equipment product line, responsible for managing the product lifecycle, driving sales growth, and collaborating with marketing and engineering teams.
Responsibilities:
- Develop a deep understanding of market requirements and influence engineering teams to incorporate these needs into the design of current and future products
- Create and implement annual product business plans, defining actionable items and tracking progress
- Possess technical knowledge of products, articulate value propositions, key features, competitive positioning, target markets and applications
- Collaborate with regional and global marketing teams to develop and launch product and industry related promotional activities, including web content, hardware demos, brochures, advertising, promotional videos, webinars, press releases, exhibition support, and thought leadership. Optimize the ROI for these activities
- Create and maintain sales tools, including pitch decks, training materials, competitor comparisons, sales news, customer references, seminars, and other resources
- Provide expertise to help sales win large and complex opportunities, including product customizations, partnering or solution selling
- Exhibit strong communication skills to effectively interact with customers, sales representatives, application engineers, and internal staff
- Collaborate to improve technical support efficiency and ensure all technical data and documents are easily accessible
- Financial Goals Achievement - Consistently meet or exceed financial targets
Requirements:
- Bachelor's degree in engineering or equivalent experience
- 6 to 8+ years practical experience with Test & Measurement (power analyzers, data acquisition, oscilloscopes, optical spectrum analyzers), inverters, motors & drives, EVs, optical communications and network components
- Exceptional interpersonal and communication skills, both written and verbal
- Consistently convey a professional and competent image
- Direct experience with Optical testing Equipment - Optical Spectrum Analyzers (OSAs), Wavelength Meters, OTDRs, and High-Resolution Reflectometers
- Experience from previous product roles, engineering and design positions or technical sales positions, where you have had to utilize a technical & commercial acumen and understanding of optical test products