Transcend is a company focused on building the compliance layer for customer data, enabling responsible AI adoption. They are seeking a Content Marketing Associate to produce high-quality content that supports demand generation and enhances brand authority.
Responsibilities:
- Support and contribute to Transcend's LinkedIn content calendar, producing posts that drive engagement and brand awareness—with a focus on expanding our audience and reach
- Write and optimize BDR outbound sequences that are personalized, on-brand, and designed to generate pipeline
- Produce a range of content formats including blog posts, case studies, sales decks, event content, and email nurture campaigns
- Leverage AI tools to accelerate content production, editing, and scaling across channels without sacrificing quality or brand voice
- Manage and maintain content workflows in HubSpot, ensuring content is properly tracked, deployed, and reported on
- Collaborate across the team (product, events, partner, etc.) to ensure content is aligned to campaign goals, ICP messaging, and the buyer journey
- Apply SEO/GEO best practices to written content to improve organic discoverability and contribute to Transcend's broader search presence
Requirements:
- 2-3 years of experience in B2B content marketing, copywriting, or a related role
- Proven ability to write compelling copy across multiple formats including email sequences, social content, long-form content, and sales enablement materials
- Excellent editing and proofreading skills with a sharp eye for tone, clarity, and consistency
- Demonstrated ability to use AI tools to accelerate content production and editing at scale while maintaining quality and brand consistency
- Strong understanding of B2B buying cycles and how content supports each stage of the funnel
- Bachelor's degree in Marketing, Communications, or a related field preferred
- Experience writing for a data privacy or compliance-focused company
- Experience ghostwriting for executives or sales teams on LinkedIn or in outbound sequences
- Working knowledge of SEO and GEO best practices and how they apply to B2B content strategy
- Familiarity with content performance reporting and the ability to iterate based on data