Jacuzzi Group is seeking an Associate Channel Marketing Manager to enhance business share and product sales within their dealer network. This role involves direct communication with dealers, supporting marketing initiatives, and improving sales tools to foster brand loyalty in the bath remodel industry.
Responsibilities:
- Responsible for creating direct communications and outreach to our dealer network on a weekly basis about new initiatives, content and tools. Support Newsletter Communications
- Engage with our dealer network through the coordination of Webinars that educate our dealers on the best local marketing and advertising tactics and new product launches
- Lead our marketing advisory meetings to gain new insight into best-in-class tools used by our top dealers
- Support new product development by preparing communication materials that drive sales for these products
- Constant improvement and renewal of sales sample kits, pull up banners , brochures, sales, and marketing event aids
- Responsible for apparel and marketing materials selections on brand store
- Lead Dealer resource center /digital content management website and update Image Relay content - Collaboration with our applications manager
- Other Duties and projects as assigned
Requirements:
- Bachelor's degree in Business, Marketing, Communications, or 5 years of equivalent marketing experience in home improvement or a related industry
- Ability to develop innovative marketing ideas and solutions to enhance sales and dealer engagement
- Excellent written and verbal communication skills, with experience creating and distributing newsletters and email communications
- Experience working with a variety of vendors to develop and distribute marketing materials
- Ability to effectively lead engaging webinars and training sessions for dealers
- Demonstrated ability to work effectively with internal teams to align marketing efforts with sales strategies
- Skilled at tracking project costs, managing deadlines, and allocating resources to stay within budget
- Experience supporting product development and branding efforts with creative input
- A sales-oriented mindset with the ability to create excitement and drive engagement around products and marketing efforts
- Strong problem-solving abilities and the initiative to ask questions and get creative when faced with challenges
- Call Center, Customer Service or Event Marketing experience preferred