Content Strategist

Description

Robert Half is partnering with our client in this search, a Fortune 500 leader in the telecommunications and media industry, to hire a Content Strategist to support enterprise digital experiences.

Location: Philadelphia, PA (onsite 4 days/week, 1 day remote)

Duration: 7-month contract

Hours: 40 hours/week

Pay Rate: $40-43/hour (W2)

Position Overview:

The Content Strategist will drive content governance, editorial quality, and scalable operations across a complex digital ecosystem. This role is ideal for a detail-oriented professional with strong systems thinking and experience working within enterprise design systems. Blending strategy and execution, the position ensures content aligns with global standards, supports Answer Engine Optimization (AEO), and delivers consistent, high-quality user experiences within a collaborative Experience Design and Digital Marketing organization.

AEO & Design System Support

• Audit and optimize taxonomy, metadata, and structured content to improve discoverability and support AEO and personalization strategies
• Identify content gaps and recommend enhancements to improve visibility in AI-generated summaries and search experiences
• Tag and structure content in alignment with enterprise taxonomy and global content strategy
• Document and maintain content specifications and usage guidelines within the design system
• Manage and update content templates, ensuring consistency across all digital properties and vendor deliverables
• Partner cross-functionally to evolve editorial standards and maintain a cohesive style guide
• Support sitewide governance initiatives to drive consistency, scalability, and compliance
• Own end-to-end QA for content updates, including thought leadership, merchandising, and page-level changes

Editing & Quality Assurance

• Conduct sitewide audits to identify inconsistencies, gaps, and opportunities for improvement
• Collaborate with stakeholders to prioritize and implement content updates within BAU workflows
• Ensure accuracy and alignment of copy across design files and production environments
• Proofread and edit content for clarity, consistency, and adherence to brand standards
• Proactively improve editorial quality and maintain long-term content integrity

Merchandising & Content Support

• Support ongoing content updates tied to merchandising, campaigns, and enterprise learning initiatives
• Maintain and update thought leadership and event-related content across the site
• Manage time-sensitive and high-priority content requests
• Contribute to documentation and processes that support scalable content operations

Requirements

Required Qualifications:

• 4+ years of experience in content strategy, content operations, or editorial roles within digital products or enterprise websites
• Strong understanding of structured content, taxonomy, metadata, and tagging strategies
• Experience with AEO, personalization, and scalable content frameworks
• Exceptional editing and proofreading skills with strong attention to detail
• Experience working within design systems and component-based content models
• Proven ability to collaborate with cross-functional teams including UX, design, engineering, and product

Preferred Qualifications:

• Experience supporting large-scale B2B or enterprise digital platforms
• Familiarity with Figma, CMS platforms, and QA workflows
• Experience maintaining editorial style guides and governance models
• Ability to balance day-to-day execution with long-term strategic improvements

Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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