CIQ builds the enterprise infrastructure that powers the world's most demanding workloads, and they are seeking a Technical Product Marketing Manager who brings technical depth to execute content and enablement programs. The role involves managing technical content, webinar programs, sales enablement, and competitive intelligence to support the sales team and enhance market understanding of CIQ's products.
Responsibilities:
- Write and produce technical content across formats that practitioner audiences (developers, sysadmins, and infrastructure architects) actually read and trust: solution briefs, whitepapers, technical blogs, benchmark writeups, and data sheets
- Partner with engineering and product to surface technically rich stories (benchmark results, architecture decisions, integration patterns, customer outcomes) and turn them into content that supports buying decisions
- Apply established messaging and positioning consistently across all assets, maintaining accuracy and discipline across every format
- Manage production volume and editorial calendar in coordination with the broader marketing team
- Own CIQ's webinar program end-to-end: strategy, calendar, production, promotion coordination, and performance tracking
- Run a recurring cadence of webinars that support product launches, pipeline generation, and customer education, built around subject-matter experts and executives
- Produce technical video content for YouTube and social distribution, including product demos, explainers, and launch assets
- Track and report on attendance, engagement, and conversion, and use the data to improve program performance over time
- Build and maintain the technical collateral that equips sales and sales engineering to run evaluations and win competitive deals: battle cards, technical comparison guides, objection-handling frameworks, demo scripts, and proof-of-concept guides
- Identify enablement gaps in partnership with sales leadership and sales engineering, and prioritize collateral that directly supports pipeline
- Support RFP and RFI responses with accurate, current technical content
- Keep enablement materials current as the product evolves and the competitive landscape shifts
- Monitor competitor products, positioning, announcements, and community activity across the Enterprise Linux, HPC, and AI infrastructure landscape
- Produce and maintain competitive battle cards and technical comparison guides that help sales teams navigate contested deals
- Provide regular competitive updates to sales, marketing, and product teams with clear, actionable takeaways
Requirements:
- Hands-on knowledge of Linux: distributions, package management, system administration, and the Enterprise Linux landscape. You can read a technical spec, spot a weak benchmark claim, and write content that earns credibility with practitioners
- Proven track record producing technical content: solution briefs, whitepapers, technical blogs, or data sheets for developer and infrastructure audiences
- Experience building technical sales enablement materials in close partnership with sales and sales engineering teams
- Strong written communication skills. You write clearly, precisely, and without filler
- Ability to work cross-functionally with product management, engineering, and sales in a fast-moving environment
- 3 to 6 years of experience in technical marketing, technical content, or product marketing in the Linux, open source, or enterprise infrastructure software space
- Demonstrated ability to produce high-quality technical content for practitioner audiences with limited editorial oversight
- Proven track record supporting sales teams with technical collateral that gets used
- No specific degree required. A strong portfolio and demonstrable technical fluency matter more than credentials
- Familiarity with HPC, AI/ML infrastructure, Kubernetes, or hybrid cloud environments
- Experience with competitive intelligence in the Linux or open source ecosystem
- Experience coordinating or producing webinar programs, including technical demos and product launches
- Background engaging with open source communities: Rocky Linux, CentOS, Fedora, or similar projects