ScienceLogic is redefining IT operations for the modern enterprise with its AIOps platform. They are seeking a strategic and results-driven Field Marketing Manager to lead Americas field marketing initiatives, focusing on driving pipeline growth and aligning closely with Sales leadership.
Responsibilities:
- Own the Americas field marketing strategy aligned to regional pipeline and revenue goals, partnering closely with Sales leadership and GTM stakeholders
- Plan, develop, and execute integrated, multi-channel campaigns that drive demand, pipeline acceleration, and customer expansion across target accounts and segments
- Act as a strategic partner to Sales, providing data-driven insights, campaign planning, and account-based marketing (ABM) support to improve conversion and deal velocity
- Lead regional program execution, including events, webinars, digital campaigns, and partner initiatives, ensuring consistency with global messaging and brand
- Drive performance accountability, defining KPIs and leveraging Salesforce, Marketo, and 6sense to measure campaign effectiveness, optimize ROI, and report on pipeline impact
- Collaborate cross-functionally with product marketing, digital, content, and sales teams to ensure cohesive campaign execution and messaging alignment
- Manage and optimize regional marketing budgets, ensuring efficient allocation of resources to maximize impact
- Leverage market insights and data to inform strategy, identify opportunities, and stay ahead of competitive trends in the Americas
Requirements:
- 7+ years of B2B field marketing and demand generation experience, preferably within enterprise SaaS or technology
- Proven ability to own regional marketing strategy and deliver measurable pipeline impact
- Strong experience with account-based marketing (ABM), pipeline acceleration, and revenue marketing frameworks
- Expertise in marketing automation and CRM tools such as Salesforce, Marketo, and 6sense
- Demonstrated success partnering with Sales leaders and influencing go-to-market strategy
- Excellent analytical skills with the ability to translate data into actionable insights
- Strong project management and leadership capabilities, managing multiple initiatives across regions and teams
- Exceptional communication and stakeholder management skills
- Bachelor's degree or equivalent experience