Growth Marketing Manager

Akkodis is seeking a Senior Manager - Growth Marketing B2B. The role involves strategic leadership in developing actionable growth marketing strategies, managing a team, and overseeing global marketing campaigns across multiple regions.

Responsibilities:

• Translate business objectives into actionable growth marketing strategies for global B2B and B2C markets
• Drive execution of multi-channel programs across ABM, paid media, email, marketing automation, and event campaigns
• Set clear goals and priorities for the team, ensuring accountability and alignment with revenue and pipeline targets
• Functionally manage, coach, and mentor channel leads, ensuring career development and strong team performance
• Foster collaboration across the growth marketing team to maximize impact and share best practices
• Serve as escalation point for campaign challenges and operational bottlenecks
• Own growth marketing KPIs including revenue contribution, lead generation, pipeline influence, and ROI
• Oversee campaign reporting, performance tracking, and optimization across markets
• Ensure data-driven decision-making, leveraging insights to continuously improve marketing efficiency and effectiveness
• Manage campaigns across multiple regions, tailoring strategies for local relevance while ensuring global brand consistency
• Partner with business unit leaders to align campaigns with product and market priorities
• Support sales alignment by ensuring marketing campaigns drive qualified leads and opportunities
• Manage relationships with external agencies, ensuring delivery of high-quality work and measurable performance
• Oversee budgets and contracts related to paid media, ABM platforms, and marketing services
• Ensure smooth collaboration between internal teams and external partners to deliver scalable global programs

Requirements:

• Solid background in HubSpot
• Experience in B2B projects marketing
• Experience managing a marketing agency