Manager Business Development & Strategy

Sigma is a company focused on the Hispanic Brands business unit, and they are seeking a Manager of Business Development & Strategy. The role involves overseeing operational strategy, managing customer relationships, and identifying growth opportunities while ensuring effective collaboration across various stakeholders.

Responsibilities:

• Responsible for the planning & management of operational strategy, control, and administration of business unit processes in collaboration with leadership stakeholders; plan and coordinate implementation of business plans; review current business practices and the penetration of new markets
• Manage and adapt distribution channels to develop new opportunities in the market; define strategy for existing and new distribution channels and expansion into new territories
• Lead sales and client-relationship management, analyze, forecast, forecasts and tracks existing and new markets and emerging trends, recommend products/product assortment, services and expansion opportunities, propose and develop strategic partnerships; establish and maintain effective customer rapport, establishing commercial partnerships and maintaining productive business relationships
• Create, design, document and analyze business intelligence tools and procedures to enhance and maximize profit and increase revenue
• Analyze and evaluate product launch effectiveness, including but not limited to, category review and assortment; recommend adjustments
• Serves as a liaison between Marketing / Trade Marketing and Marketing; ensures Marketing / Trade Marketing understands the business operations; provides feedback on the feasibility and profitability of new programs
• Negotiate distributor and multiple store contracts in collaboration with field sales leaders
• Ensures field sales is trained on business tools and processes, including but not limited to: SAP, HANA and High Jump
• Identify and plot routes of Sales Executives in each geographic zone to meet or exceed goals and objectives
• Analyze pricing and promotional budgets; recommend allocation to meet regional goals; ensure inventories are tracked
• Oversee and support top key accounts and distributors to achieve gross margin and volume objectives; determine, share, customize and apply best practices between sales offices across the division
• Analyze field sales business processes; recommend continuous improvement solutions that align with business processes
• Provide leadership of team, talent attraction and retention, performance management; implement development and promotion plans
• Other duties as assigned

Requirements:

• Bachelor's Degree in business, finance, or marketing (or related field or equivalent work experience)
• Five (5) years of trade marketing, account management or related, including experience managing trade spend
• Bilingual fluency in English and Spanish, reading, writing & speaking
• Proficient in Microsoft Office, including Word, Access and Power Point, advanced skills in Excel, including Data Analysis, Pivot tables, and complex graphs
• Advanced knowledge of SAP and BW Analyzer
• Proven knowledge of the Hispanic consumer market category
• Ability to identify complex problems, review information to develop and evaluate options then recommend solutions
• Ability to work under pressure and meet deadlines
• Proven analytical and negotiation skills with attention to details
• Demonstrated ability to communicate and influence across all levels of the organization, present complex ideas concisely and clearly articulate ideas verbally and in writing
• Proven project management skills
• Ability to work within a matrix organization
• Consumer Packaged Goods experience (Hispanic category)
• Knowledge of High Jump
• Knowledge of Excel, SAP, PowerPoint, and Adobe