Product Marketing Manager – Aesthetics (Remote in US)

Nextech Systems is a leader in specialty healthcare technology solutions. The Product Marketing Manager for Aesthetics will serve as the segment expert, ensuring that Nextech’s positioning and messaging resonate with Aesthetics buyers while supporting sales execution through collaboration with various teams.

Responsibilities:

• Serve as the subject matter expert for the Aesthetics segment, developing deep understanding of buyer personas, practice types, workflows, challenges, and value drivers
• Own Aesthetics‑specific positioning and messaging, ensuring the commercial narrative used by Sales clearly reflects buyer needs, outcomes, and proof points
• Partner with product‑focused Product Marketing Managers and Product to ensure Aesthetics segment considerations are accurately represented in product positioning, launches, and enablement
• Deliver Product Marketing inputs for assigned launches, ensuring segment readiness through complete, on‑time deliverables aligned to the standard GTM process and Internal Enablement Briefs (IEBs)
• Collaborate closely with Sales, Sales Enablement, and L&D to develop and maintain high‑quality Aesthetics enablement, including core messaging, talk tracks, proof points, and buyer‑centric assets
• Own win/loss insights for the Aesthetics segment, contributing to a standardized win/loss process and using insights to continuously improve messaging and enablement effectiveness
• Contribute to enablement audits, identifying outdated assets, priority gaps, and opportunities to simplify and strengthen Aesthetics sales materials
• Monitor market and competitive trends impacting Aesthetics practices, surfacing insights that inform positioning, enablement, and commercial strategy
• Support strategic market moments (e.g., flagship events, seasonal messaging refreshes) by ensuring Aesthetics narratives are clearly represented and aligned
• Perform additional responsibilities as assigned based on business needs

Requirements:

• At least 3 years of product marketing experience
• Experience working with a SaaS company
• Bachelor's degree in business, marketing, or a related field
• Strong written communication skills, with the ability to craft compelling messaging for both technical and non-technical audiences
• Strong presentation skills, comfortable presenting to internal teams and external stakeholders
• Excellent collaboration and interpersonal skills to work effectively with cross-functional teams
• Experience partnering closely with Sales and Sales Enablement teams
• Experience in healthcare technology sector
• Experience supporting healthcare specialty markets such as Aesthetics, Dermatology, or Plastic Surgery
• Proficiency in Salesforce.com or similar CRM tools
• Product Marketing Alliance Certification