Axiom is a leading provider of legal talent and solutions, seeking a Senior Manager of Solution Marketing to drive their Tech+Talent 2026 vision. The role involves developing marketing strategies for AI-powered solutions, collaborating with cross-functional teams, and enhancing market presence to boost customer engagement.
Responsibilities:
- Lead the development and execution of the Tech+Talent 2026 marketing strategy to achieve key business objectives
- Utilize market research to identify trends, customer needs, and insights that shape and inform our marketing tactics
- Design and implement innovative marketing campaigns tailored to targeted customer segments, ensuring alignment with strategic goals
- Develop clear and compelling solution positioning and messaging that differentiates Axiom's offerings with a specific focus on Axiom's AI capabilities
- Collaborate with strategy, technology, and commercial teams to convert capabilities into customer-centric benefits and articulate these in marketing collateral
- Create engaging sales enablement materials, including solution briefs, presentations, and case studies to support sales efforts
- Drive the execution of our marketing plan for new solution launches, ensuring seamless integration across multiple digital channels
- Coordinate with marketing communications to deploy campaigns that drive brand awareness and increase demand generation
- Analyze marketing campaign performance and leverage data-driven insights to refine and optimize strategies continuously
- Work closely with sales teams to capture customer insights and refine solution selling approaches
- Engage with strategy teams to deliver market feedback that guides prioritization of initiatives
- Collaborate with commercial teams to harness customer experiences in marketing narratives and success stories
- Maintain detailed project plans, timelines, and documentation for marketing initiatives
- Identify and mitigate potential risks to ensure successful program delivery
Requirements:
- 5-7 years of experience in product marketing, solution marketing, or a similar role, ideally within the legal services, professional services, or technology sector
- Strong understanding of B2B marketing dynamics and experience in implementing comprehensive marketing strategies
- Demonstrated program and project management skills, with a track record of managing multiple campaigns and workstreams simultaneously
- Exceptional communication and presentation skills, with the ability to convey complex ideas clearly
- Proven success in developing and executing effective GTM strategies for tech-based solutions
- Strategic mindset with robust analytical and problem-solving skills
- Self-motivated and capable of working independently in a remote environment while managing multiple priorities
- Strong messaging capabilities, ideally with experience in legal industry marketing
- Proficient with CRM applications (such as Salesforce.com) and marketing automation systems (such as HubSpot)
- Ability to translate strategic objectives into effective, market-specific programs
- Track record of driving results in a high-growth, innovative, and fast-paced environment
- Legally eligible to work in the U.S
- Bachelor's degree in marketing, business, communications, or a related field preferred