Medtronic is a leader in global healthcare technology, dedicated to addressing complex health challenges. The Sr. Marketing Program Manager for ENT International will be an individual contributor responsible for collaborating with global marketing teams to drive product launches and market development initiatives in the ENT sector.
Responsibilities:
- Communicate and reinforce the global strategic marketing, portfolio, communications and price strategy across the ENT portfolio
- Lead OUS launch efforts for new products and line extensions
- Garner OUS regional feedback to the launch team to inform launch materials
- Coordinate initial Train the Trainer with international regions – connecting sales training to regions for deployment
- Share launch materials with regional marketing to enable any regional refinement needed
- Contribute to and inform regional IBP demand processes (PIPO, portfolio changes)
- Liese with regions regarding potential quality actions. Participate in OU FCA team
- In collaboration with regional marketing, foster strong relationships with global KOLs in the US and OUS to strengthen Medtronic ENT position globally for all ENT product lines
- Coordinate therapy lead consult with regional marketing to provide global congress strategy input
- Communicate competitive intelligence to OUS regions in partnership with the Strategy and Analytics team
- Lead global competitive claims development with input of all regions
- Oversee phase-in and phase-out of products across the ENT portfolio. Gather OUS regional input into ENT PLM decisions
- Lead global product allocations for OUS regions, as applicable
- Gather OUS insights regarding existing products and share with upstream marketing
- Facilitate regional business results through connecting functional experts to support new product launches, regulatory approvals, training and other region-specific needs
Requirements:
- Bachelor's Degree
- Minimum of 7 years of relevant experience, or advanced degree with a minimum of 5 years relevant experience
- Prior global experience
- Experience with Medtronic ENT technologies
- Prior product launch experience
- Experience navigating different cultures and health systems